BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//SBDC Hosted by El Camino College - ECPv5.0.2.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:SBDC Hosted by El Camino College
X-ORIGINAL-URL:https://southbaysbdc.org
X-WR-CALDESC:Events for SBDC Hosted by El Camino College
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20200308T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20201101T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200716T100000
DTEND;TZID=America/Los_Angeles:20200716T120000
DTSTAMP:20260526T070627
CREATED:20200701T230451Z
LAST-MODIFIED:20200701T230451Z
UID:4072-1594893600-1594900800@southbaysbdc.org
SUMMARY:WEBINAR Branding in Covid-19 Era
DESCRIPTION:For this class we will focus on the concept of branding and highlight the various brand components.  From here we will highlight well know industry leaders and niche players alike in respect to their COVID-19 response for their company\, consumers and community at large. We will focus on the perceived value creating by their overall approach and its future impact on consumer behavior and employee loyalty.  Additionally\, we will review key brand leaders who were born during past recessions and the great depression. \nPLEASE NOTE: If you check in more than 5 minutes late\, you will not receive credit for attending because attendance will have already been taken by one of the admin staff. The presenter is unable to go back and verify who is present.  \nLINK WILL BE EMAILED ONE DAY PRIOR TO WORKSHOP. \nInstructor: Debbie Goldfarb \n\nREGISTER NOW \n
URL:https://southbaysbdc.org/workshop/webinar-branding-in-covid-19-era/
LOCATION:Webinar – ECC\, CA
CATEGORIES:Branding & Messaging
ATTACH;FMTTYPE=image/jpeg:https://southbaysbdc.org/wp-content/uploads/sites/8/2020/03/Man-using-phone-2-scaled-e1584370126319.jpg
END:VEVENT
END:VCALENDAR