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Webinar – ECC

CA

September 2024

WEBINAR Navigating SBIR/STTR (Research & Technology) Grants

Sep 19 @ 11:00 am - 12:00 pm
Free

The Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) programs provide an opportunity for small businesses to tap into federal funding to conduct research and development on promising new innovations and technologies.  With $4 billion available annually, the programs are a source of seed capital for early stage companies. SBIR/STTR funding can also serve as a pathway to equity financing by allowing businesses to demonstrate feasibility of new technologies and move toward commercialization. This webinar will cover…

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WEBINAR Legal Corner: The Most Valuable Legal Advice to Business Owners

Sep 19 @ 3:00 pm - 6:00 pm
Free

Good Management: A lawyer's tips for a successful business. "Good Management comes first.... Don't depend on the law!" This workshop covers proven management tools and methods. All Low and No Cost moves that strengthen and protect you and your business. Manage away preventable legal costs and stress. Your business should make profit for you, Not your attorney!!! Join Attorney Ben Martin who loves helping new and small businesses, survive and thrive. With over 20 years of experience working for SBDCs, Non-profit Entrepreneurship Programs, and…

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WEBINAR Orientation: What the SBDC Can Do for You!

Sep 24 @ 9:00 am - 10:30 am
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…

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WEBINAR Business Plan Overview

Sep 24 @ 3:00 pm - 5:00 pm
Free

Building a successful business requires vision, and the coordination of efforts in several areas.  The process of starting and running a business can be overwhelming without a good plan. A good solution to understanding all of the moving parts of your business is to write a business plan. In this webinar we will discuss: -The internal and external purposes of a business plan -A review of the types of plans: Traditional, one page, Canvas, Pitch Deck -Writing strategies and tips,…

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WEBINAR Search Engine Optimization Revealed-10 Tips to SEO!

Sep 25 @ 1:00 pm - 2:00 pm
Free

How does your website perform when it comes to Search Engine Optimization (SEO)? Is your company showing up on search engines? Did you know that people searching for a product or service online typically buy within 1 day of that search? In fact, they often shop and purchase within hours of that search.  Learn how to improve your websites' performance using SEO & digital tools. Get my 10 Steps to help your website and your products & services perform better on…

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WEBINAR E-Smarts: Digital Marketing Automation-Leverage Your Business Growth

Sep 25 @ 3:00 pm - 5:00 pm
Free

This workshop will go over how you can set up an automated Digital Marketing system to grow your business by leverage your time using systems. Regardless of your business, you will learn how to take advantage of automation to beat your competitors and free up your valuable time. In this workshop you will discover: How to find and attract potential customers How to take interested leads and turn them into paying customers How to increase the lifetime value of your customers How…

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WEBINAR Wave Accounting for Startups and Service Businesses

Sep 25 @ 6:00 pm - 7:30 pm
Free

Keeping track of your business income and expenses is crucial to the financial health of your company. Fortunately, it doesn’t have to be complicated! This webinar will cover how to use Wave, a free online accounting software program to help keep you on track. Wave is designed for small business owners. No jargon, just an easy accounting software for small business that makes sense.  This webinar is not for companies with inventory. Instructor: Maureen Thielen (SBDC Advisor) REGISTER NOW

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WEBINAR- Marketing Tools for the 21st Century

Sep 26 @ 10:00 am - 12:00 pm
Free

Market Intelligence is critical for every business to succeed throughout its business life cycle.  Please join Debbie Goldfarb as she reviews and explains the data needed to be gathered and analyzed in order to make pertinent and critical decisions about their business for the short and long term.  During this class Debbie will review both the traditional and new techniques used when understanding various facets of marketing & business. Instructor: Debbie Goldfarb REGISTER NOW

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WEBINAR Biz Basics: Lean Business Planning

Sep 26 @ 1:00 pm - 2:30 pm
Free

Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It's as quick and easy as a few simple bullet point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and ease…

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WEBINAR Improve Your Personal Credit for Lending Opportunities

Sep 26 @ 6:00 pm - 8:00 pm
Free

The “Improve Your Personal Credit for Lending Opportunities” workshop is designed to help individuals and business owners understand the factors that affect their credit scores and learn strategies to improve them. Whether you are looking to apply for a personal loan, business loan, or credit line, having a strong credit score can significantly increase your chances of approval and favorable terms. During this workshop, participants will learn about the different credit bureaus and how they calculate credit scores, the common…

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October 2024

WEBINAR Legal Corner: Smart Start for Solopreneurs and One person businesses

Oct 1 @ 3:00 pm - 6:00 pm
Free

You are a one-person business, but that doesn’t mean things are simple. It’s just the opposite because it all relies on you. You’re wearing all the hats. We’ll cover methods and tips for a one-person operation, a one person ownership, or a one person management situation. - Viability (can the business work?) - Name availability (to avoid lawsuits) - Organization  (setups tips) - Cash Flow and other key Indicators - Management decision tools - Productivity Systems - Legal Liability Protections - Contracts -…

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WEBINAR Supercharge Your Sales Growth—Sales Strategies That Work!

Oct 2 @ 1:00 pm
Free

Supercharge Your Sales Growth—Sales Strategies That Work. Are your sales, donors or members growing? Does your business struggle with converting your ideas, products and services into stronger sales results? Learn how to unlock and overcome your sales and fundraising hurdles to help your team reach new record-breaking success this year. Increase your potential using smarter strategies and digital tools to thrive and expand your 2nd quarter growth! This Workshop Will Teach You How To: Ensure your digital ads deliver more successful results.…

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WEBINAR Money Matters: Angel Investment 101 for Start-Ups

Oct 8 @ 1:00 pm - 2:30 pm
Free

Funding and financing your business are extremely important. One of the options that comes up is angel investment. What does angel investment mean? How often does it happen? Is your business a candidate? What steps to take? What do you need? Webinar presenter Tim Berry has been on both sides of this table. He successfully raised investment for his business. And he has been an angel investor for more than a decade.   In this webinar, Tim answers key questions…

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WEBINAR Biz Basics: How to Estimate Startup Costs & Cash Flow

Oct 9 @ 12:00 pm - 2:00 pm
Free

How much will it cost to start your business? What are the different categories of costs I need to be concerned about? Financial preparation is key so that you can plan ahead in starting your new venture. Topics include: Steps needed to calculate start-up expenses Calculating the first 90 days projected monthly costs Ongoing expenses Conducting a margin analysis and a break-even analysis Initial cash flow projection will be reviewed and presented in this hands-on session.   Instructor: Andrew Strachan (SBDC…

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WEBINAR Money Matters: How to Finance Your Business

Oct 9 @ 3:00 pm - 4:30 pm
Free

This workshop will provide an overview of available options for financing your business. Equity and debt options as well as crowd funding and the process for raising capital from friends and family will be discussed. Details on what you need to know to apply for a business loan, as well the required documents and paperwork needed for the application process will be provided. The various types of financial institutions and which institutions are currently loaning money and what you will…

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WEBINAR Creating a Media List and Contacting the Media

Oct 15 @ 2:00 pm - 4:30 pm
Free

A customized media list is a must-have resource for successful business owners. In any given year, there are typically several opportunities to contact the media with the goal of getting positive coverage for your product or service. Compiling your own media list requires an investment in time and effort–but the results are well worth the hard work. There are also paid services, and in this workshop, participants will learn where to find them and how to determine which best suits your…

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WEBINAR Orientation: What the SBDC Can Do for You!

Oct 15 @ 6:00 pm - 7:30 pm
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…

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WEBINAR QUICKBOOKS ONLINE 2-DAY SERIES

Oct 16 @ 5:00 pm - Oct 23 @ 7:10 pm
Free

10/16/2024 - Week 1 QBO Best Practices for Customizing QBO and Sales and Expenses During the 1st hour of the webinar learn how to customize QBO settings, set up customers, vendors, chart of accounts, product and service items. Know which version of QBO works best for you. Learn how to set up bank feeds, bank rules and get bank synchronization tips. 10 minute break During the 2nd hour, learn how to customize QBO sales and expenses to make the best use of QBO. Learn…

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WEBINAR Improve Your Personal Credit for Lending Opportunities

Oct 17 @ 6:00 pm - 8:00 pm
Free

The “Improve Your Personal Credit for Lending Opportunities” workshop is designed to help individuals and business owners understand the factors that affect their credit scores and learn strategies to improve them. Whether you are looking to apply for a personal loan, business loan, or credit line, having a strong credit score can significantly increase your chances of approval and favorable terms. During this workshop, participants will learn about the different credit bureaus and how they calculate credit scores, the common…

Find out more »

WEBINAR Orientation: What the SBDC Can Do for You!

Oct 22 @ 9:00 am - 10:30 am
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…

Find out more »

WEBINAR Biz Basics: Lean Business Planning

Oct 22 @ 1:00 pm - Dec 8 @ 2:30 pm
Free

Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It's as quick and easy as a few simple bullet point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and ease…

Find out more »

WEBINAR Human Resources Basics and Preparing your Business for Employees

Oct 25 @ 10:00 am - 11:00 am
Free

This critical HR training will guide you through the basics of what HR is and how to prepare your business for employees before you hire them. Learning these steps will help protect your business from unintended risks and provide you valuable California based HR knowledge and best practices.   Instructor: Sara Nicholson REGISTER NOW

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WEBINAR E-Smarts: How to Use Technology to Adapt Your Business and Reach New Customers

Oct 29 @ 1:00 pm - 3:00 pm
Free

As consumers get younger & more tech-savvy, businesses need to pivot to find and appeal to new customers. We will investigate the strategies used by successful companies, and look at the various areas that you can adapt your business in the Digital age. Keeping up with the times is vitally important to keep your edge in a competitive marketplace. You will learn how to use technology to: Find new customers Improve your customer communications Get more leads and sales Integrate…

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WEBINAR Orientation: What the SBDC Can Do for You!

Oct 29 @ 6:00 pm - 7:30 pm
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…

Find out more »

WEBINAR E-Smarts: Dominating Your Local Market Online

Oct 30 @ 3:00 pm - 5:00 pm
Free

This workshop will go over methods and strategies to leverage online marketing and social media to dominate your local market. If you're looking for ways to attract new customers then this training will show you how to avoid common pitfalls and get ahead of your competition. In this workshop you will discover: i. The 4 areas of Digital Marketing that are essential to a successful business ii. Why the way people perceive you online makes all the difference iii. The proper way to…

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WEBINAR Threads vs. X: Crafting & Strategizing Text Driven Stories for Community Building and Sales

Oct 31 @ 12:00 pm - 1:30 pm
Free

Threads is an app within an app driven by texts messages, then images.  X, formerly known as Twitter, is a post driven site historically known for sharing short text driven posts, where images have been secondary. How do these networks measure up for your small business.  In this workshop, we’ll define each app and their native functionality.  We’ll discuss the power and strategic use of text driven social media messages to communicate a business and its brand. We’ll answer what kind of strategies…

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