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August 2019

How to Brand Your Business to Success

Aug 20 @ 1:00 pm - 3:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

In this class you will learn the basics of branding including the key components.  We will discuss the importance of establishing a unique brand and brand promise in the marketplace including the need to maintain the consistency of your brand among all key online, in-person & printed customer communication touchpoints (Website, email/social media campaigns, network events, store front signage & printed ads) Instructor:Debbie Goldfarb REGISTER NOW

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Legal Structure

Aug 20 @ 6:00 pm - 8:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

One of the first decisions that you will have to make as a business owner is how the company should be structured. Topics include: Permit processes, reviewing how to apply for the permits needed to operate a business, business licensing requirements, and a brief discussion on the implications of legal structures. This decision will have long-term implications, so consult with an accountant and attorney to help you select the form of ownership that is right for you. In making a…

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Food Industry Workshop 101 & 102

Aug 21 @ 10:00 am - 4:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
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$30

Part 1: August 21st- 10am-4pm Part 2: August 28th- 10am-4pm If you operate or would like to start a restaurant, have been making a cottage food product at home, or are operating out of commercial kitchen and would like to step up your business game, this is the program for you! The SBDC will offer a two-part training on how to successfully navigate and grow your food industry business and stop leaving money on the table! This workshop will help…

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How to Estimate Start-Up Costs and Cash Flow

Aug 22 @ 12:00 pm - 2:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

How much will it cost to start your business? It is important to know this figure so that you can plan ahead in starting your new venture. Topics include: Steps needed to calculate start-up expenses, start-up cost categories, calculating initial costs, calculating the first 90 days projected monthly costs, conducting a break-even analysis, and initial cash flow projection will be reviewed and presented in this hands-on session. Please bring a hand held calculator for your convenience.   Instructor: Andrew Strachan…

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Business Plan Overview

Aug 22 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Developing a business plan is one of the most valuable activities you can undertake. A good business plan provides a roadmap for success, gives you a sense of control over your future and is essential to attract funding. Business planning might be time consuming and daunting but the good news is you don't have to start with a blank sheet of paper! The Business Plan Overview workshop guides you through the process of creating a solid, well-structured business plan, tailored to…

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Networking 101- 15 Second Elevator Pitch

Aug 27 @ 1:00 pm - 3:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
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Free

Would you like to improve your ability to communicate what you do to increase clients and customers? Do you have your 15 second pitch? NEWSFLASH: With the internet info overload attention spans have decreased and now we have less than 15 seconds to engage potential customers attention. Deborah Deras, SBDC Marketing Consultant with give you a 4 step simple system to be able to create your elevator pitch and speak it with conviction to increase opportunities for sales, investors and…

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Making Facebook Ads Work for You

Aug 27 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
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Free

This workshop will go over the ins and outs of using Facebook Ads to attract new customers. Whether you’re brand new or have tried Facebook Ads before, this training will give you the insight to stand out from your competitors and get more from your advertising budget.   In this workshop you will discover:   -The difference between a Facebook Ad and Boosting a Facebook Post -The basics of setting up a Facebook Ad -The strategy behind setting up a Facebook Ad…

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SBDC Orientation

Aug 27 @ 6:00 pm - 7:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered two-three times per month so check the calendar for future dates NOTE: Late admittance is not permitted, please arrive early. Instructor: Larry Johnson REGISTER NOW

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Export Workshop

Aug 29 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will provide new-to-export and new-to-market clients with information on getting started in international trade. International trade basics will be provided as we walk through to the four export development stages and are introduced to trade assistance resources on the federal, state and local level. Attendees will receive a FREE online copy of Braddock’s The World Is Your Market: Exporting Made Easier for Small Businesses. Instructor: Charlie Lowe   REGISTER NOW

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September 2019

SBDC Orientation

Sep 10 @ 9:00 am - 10:00 am
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered two-three times per month so check the calendar for future dates   REGISTER NOW NOTE: Late admittance is not permitted, please arrive early. Instructor Larry Johnson

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The Basics of Starting a Business

Sep 10 @ 10:15 am - 12:15 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Learn the fundamentals of what it takes to get your business started. Topics for discussion: -Determining the feasibility of your business -The importance of business planning -Understanding financial and licensing requirements, and more.   Instructor Charlie Lowe REGISTER NOW

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How to Estimate Start-Up Costs and Cash Flow

Sep 10 @ 12:00 pm - 2:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

How much will it cost to start your business? It is important to know this figure so that you can plan ahead in starting your new venture. Topics include: –  Steps needed to calculate start-up expenses –  Start-up cost categories –  Calculating initial costs –  Calculating the first 90 days projected monthly costs –  Conducting a break-even analysis –  Initial cash flow projection will be reviewed & presented in this hands-on session. Please bring a hand held calculator for your…

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Networking 101- 15 Second Elevator Pitch

Sep 10 @ 1:00 pm - 3:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Would you like to improve your ability to communicate what you do to increase clients and customers? Do you have your 15 second pitch? NEWSFLASH: With the internet info overload attention spans have decreased and now we have less than 15 seconds to engage potential customers attention. Deborah Deras, SBDC Marketing Consultant with give you a 4 step simple system to be able to create your elevator pitch and speak it with conviction to increase opportunities for sales, investors and…

Find out more »

How to Conduct Market Research Series

Sep 10 @ 1:00 pm - 3:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$30

This is a 3 session workshop that runs Tuesdays from 1pm-3pm. - What is market research? - Why is market research important? - When to conduct market research? - How to conduct market research? - Practitioner tools for you and the professionals Instructor Debbie Goldfarb REGISTER NOW   (Sept 10) Week 1- Basic Market Research- Market research blends consumer behavior and economic trends to confirm and improve your business idea. It’s crucial to understand your consumer base from the outset.…

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How to Start Your Business Financials in Excel

Sep 11 @ 12:00 pm - 2:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

Overcome your fear of starting with an empty Excel spreadsheet and become proficient to create your own Profit and Loss statement for your business. This workshop will cover the basic Excel functions necessary to develop your financials and then build a basic Profit and Loss statement. For maximum learning you may bring your laptop to follow along, but it is not required. Basic computer knowledge is required for this class. Instructor Andrew Strachan   REGISTER NOW

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How to Start a Construction Company

Sep 11 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This session will cover: - Business Organization - Business Finances - Employment Requirements - Bonds, Insurance, and Liens - Contract Requirements and Execution - Licensing Requirements - Safety - Public Works Instructor Michael Williams   REGISTER NOW

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Instagram 101

Sep 12 @ 2:00 pm - 4:00 pm
Inglewood Public Library, 101 W Manchester Blvd
Inglewood, CA 90301 United States
Free

Topics to be cover includes: - How to set up your profile - How to get followers - Choosing the right hashtags - Creatively designing pictures - Plus all participants will get an ebook how to go from likes to sales. Instructor Deborah Deras   REGISTER NOW

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Marketing 101

Sep 12 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Understanding the basics of marketing is vital to the success of your business. This workshop provides an overview of the principles of marketing and how to develop a marketing plan aimed at the needs and desires of your target market. Instructor Charlie Lowe REGISTER NOW

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State Labor Law & Payroll Tax Seminar

Sep 17 @ 9:00 am - 3:30 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States

Topics covered include: – Record-keeping, reporting requirements, employer obligations, and payment requirements – Common wage and hour law application – Employer and employee rights and responsibilities – How to distinguish between an employee and an independent contractor     REGISTER NOW

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Making Facebook Ads Work for You

Sep 17 @ 6:00 pm - 8:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This workshop will go over the ins and outs of using Facebook Ads to attract new customers. Whether you’re brand new or have tried Facebook Ads before, this training will give you the insight to stand out from your competitors and get more from your advertising budget. In this workshop you will discover: -The difference between a Facebook Ad and Boosting a Facebook Post -The basics of setting up a Facebook Ad -The strategy behind setting up a Facebook Ad…

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Hiring Your First Employee

Sep 18 @ 2:00 pm - 4:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$10

Has your business grown to the point that you need a pair of extra helping hands? Don’t miss this exciting workshop where we will provide tips and strategies to help you and your business hire your first employee. This exciting workshop includes numerous tasks business owners need to complete prior to, during, and after hiring their first employee. A great workshop for any business regardless of industry or purpose!   Instructor Danielle Jenkins REGISTER NOW

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Business Loans 101

Sep 18 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

This class will teach what you need to know to apply for a business loan. Topics include: -What documents and paperwork you will need to use for the application process from major banks -Which banks are currently loaning money and what you will need to qualify -Why a business may need financing -Sources of credit -What you should know about credit. Instructor Larry Johnson REGISTER NOW

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Business Plan Overview

Sep 19 @ 1:00 pm - 3:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Developing a business plan is one of the most valuable activities you can undertake. A good business plan provides a roadmap for success, gives you a sense of control over your future and is essential to attract funding. Business planning might be time consuming and daunting but the good news is you don’t have to start with a blank sheet of paper! The Business Plan Overview workshop guides you through the process of creating a solid, well-structured business plan, tailored to…

Find out more »

Website 102: Web Design and SEO Best Practices

Sep 19 @ 3:00 pm - 5:00 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
$15

Following up Websites 101, we will take a deeper dive into forming a web design strategy by discussing how to structure a website and the importance of sitemaps. We will also discuss on-site and off-site Search Engine Optimization. Finally we touch designing your own website vs hiring a professional web designer, and review web design platforms and hosting options. This workshop explores web strategy concepts and is not a hands-on training. Instructor Omari Valentine   REGISTER NOW

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Effective Logo Design

Sep 19 @ 5:15 pm - 6:15 pm
El Camino College Business Training Center, 13430 Hawthorne Blvd.
Hawthorne, CA 90250 United States
Free

Logos are a critical part of the visual communication of most organizations and sits in the core of their brand. To learn how to refine or create a logo, it's important to be able to identify the components that make a successful logo. A logo is not a pretty picture but a mark to identify with an idea and values of a corporation, non-profit, sports team, school, church, etc… This workshop will give you the basics understanding of what makes…

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