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June 2025
WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR Legal Corner: Conflicts and Lawsuits
Preparing for, Preventing, and reducing the cost and disruption to your business. It's easy to be pulled into a fight that can cost you money, time, and sanity. Learn to set up your liability protections and how they work. See the ways you can use contracts to reduce how much is at stake or lower your costs. We will cover Alternate Dispute Resolution (some call it privat court). ALL DIY, low and no cost. You don't always need an attorney to protect you or lower your…
Find out more »WEBINAR Media Training for Small Business Owners
In this workshop, you will learn what you need to know in order to conduct a successful media interview about your product or service. The media is everywhere nowadays in the form of traditional broadcast and print organizations as well as podcasts, live social media events and "citizen journalists." As a result, misinformation is rampant, and it is important to understand how to get your messages across to your customers in the way you intended. This is an essential workshop for any…
Find out more »WEBINAR Using Text Marketing (SMS) to Grow Your Business
Are you using SMS (Text) Marketing to Grow Your Business? Today's consumers rely on their smart phones and many prefer getting information through Text Marketing. However there are rules and best practices that can help you create successful text marketing campaigns and entice your contacts to subscribe. Attend this webinar to learn how to set up and execute SMS Text Marketing campaigns that keep your contacts subscribed and interacting with your company. Learn how to achieve your marketing goals by effectively adding…
Find out more »WEBINAR Legal Corner: How To Set Up & Register Your Business
This in-depth workshop addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits • Resale…
Find out more »WEBINAR How to do an HR Audit
This training is designed to assist California small business owners audit their in-house HR files, HR processes, especially with all of the new HR laws that came into reality on January 1, 2025. Instructor: Sara Nicholson (SBDC Advisor) brings over 25 years of HR experience, helping small business owners find solutions to their human resources needs. She has worked across Southern California and Mexico, guiding business owners with a focus on education, organization, and fairness. REGISTER NOW
Find out more »WEBINAR Biz Basics: Lean Business Planning
Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It's as quick and easy as a few simple bullet point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and ease…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR Social Media Solutions: Making Facebook Ads Work For You
This workshop will uncover the mysteries of using Facebook Ads to grow your business. Regardless of your experience in Facebook Ads, this training will teach you how to set up your campaigns for success and get more from your advertising budget. In this workshop you will learn: i. If you're running your Facebook Ads correctly ii. The 5 pillars of successful Facebook Ads iii. The one thing that may be holding back your Facebook Ads iv. Why a marketing funnel is essential in…
Find out more »WEBINAR HR Basics and Preparing your Business for Employees
This critical HR training will guide you through the basics of what HR is and how to prepare your business for employees before you hire them. Learning these steps will help protect your business from unintended risks and provide you valuable California based HR knowledge and best practices. Instructor: Sara Nicholson (SBDC Advisor) brings over 25 years of HR experience, helping small business owners find solutions to their human resources needs. She has worked across Southern California and Mexico, guiding business…
Find out more »WEBINAR E-Smarts: Get More Free Traffic to Your Website with These Simple SEO Techniques
Is your website getting all of the traffic it should be? Is it pulling in leads and sales? If not, your target audience may not be able to find you. Google search drives the majority of traffic on the internet. Learn the basics of search engine optimization (SEO) and start growing your search presence organically, using tried and true methods that are 100% free! You will Learn: The difference between on-site and off-site SEO How to optimize your pages…
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