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August 2025
WEBINAR Creating an Effective Public Relations Plan
Publicizing your business is one of the most important steps a small business owner can take. Letting prospective customers/clients know about your business while building relationships with them is essential for growth and stability. In this hands-on workshop, participants will learn the fundamentals of launching a public relations campaign. Attendees will discover the importance of research, planning, identifying key customers and developing strategies and tactics. Participants will consider case studies, and be guided step-by-step through the process of creating their…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR Legal Corner: Insurance Explained for Small Businesses
What you need to know about Insurance for your small business. Every business has certain risks related to its operation. To protect your business and personal assets, insurance coverage is critical. You will learn about the myriad types of insurance, the rationale for procuring the various insurance types and come away with an understanding of how various types apply to your business. Specific Learning Objectives: Why Small Businesses Need Insurance? Exactly What Kinds of Coverage Are Available? What insurance is needed for…
Find out more »WEBINAR E-Smarts: Google Analytics 4 For Beginners
As Google has announced discontinuing data collection for Universal Analytics, it’s crucial to begin making the switch to for Google Analytics 4. We will walk through how to set up a new GA4 property and how to switch over from UA. We will go over each of the main features of GA4 and discuss which features are the most valuable for small businesses to tap into. Attend this 2-hour webinar to discover: What is GA4 and how it is different…
Find out more »WEBINAR Legal Corner: An Owner’s Effectiveness Tool Box with Low and No Cost Tips and Solutions
In this webinar the goal is to help you become efficient, using methods, tips, and user friendly tech for day to day management and to set yourself up for long term success. We will cover: Avoiding legal and money set up mistakes Techie moves to reduce your workload Best ways to set up your daily management Tools used to reduce your stress and save time User friendly decision making methods How to monitor your business Staying ahead of things and save your time…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR Biz Basics: Lean Business Planning
Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It's as quick and easy as a few simple bullet point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and ease…
Find out more »WEBINAR Biz Basics: Accounting: The Basics of the Language of Business
Accounting is the system of tracking the income, expenses, assets and liabilities of business. Owners, managers, bankers, investors - use accounting terms and concepts to describe the events that make up the "story". This workshop will explain the basics of how to make journal entries including debits and credits, the structure of financial statements, important financial ratios, and, more importantly, how to "account" for the transactions in your business. Instructor: Andrew Strachan (SBDC Advisor) has many years of financial analysis expertise. He…
Find out more »WEBINAR E-Smarts: Dominating Your Local Market Online
This workshop will go over methods and strategies to leverage online marketing and social media to dominate your local market. If you're looking for ways to attract new customers then this training will show you how to avoid common pitfalls and get ahead of your competition. In this workshop you will discover: i. The 4 areas of Digital Marketing that are essential to a successful business ii. Why the way people perceive you online makes all the difference iii. The proper way to…
Find out more »WEBINAR Business Plan Overview
Building a successful business requires vision, and the coordination of efforts in several areas. The process of starting and running a business can be overwhelming without a good plan. A good solution to understanding all of the moving parts of your business is to write a business plan. In this webinar we will discuss: -The internal and external purposes of a business plan -A review of the types of plans: Traditional, one page, Canvas, Pitch Deck -Writing strategies and tips,…
Find out more »WEBINAR Improve Your Personal Credit for Lending Opportunities
The “Improve Your Personal Credit for Lending Opportunities” workshop is designed to help individuals and business owners understand the factors that affect their credit scores and learn strategies to improve them. Whether you are looking to apply for a personal loan, business loan, or credit line, having a strong credit score can significantly increase your chances of approval and favorable terms. During this workshop, participants will learn about the different credit bureaus and how they calculate credit scores, the common…
Find out more »September 2025
WEBINAR Legal Corner: Business Survival-Learn the 4 Main Ways to Avoid Liability
Business survival-Learn the 4 main ways to avoid liability so your business can survive then thrive! You'll get to see how good management moves cost less and they keep away those situations you'll need to pay a lawyer or loosing an avoidable lawsuit. The webinar goes over how to manage your business with the tools of LLCs; Corporations; Contracts; Insurance; AND at No Cost or very low cost to you! Instructor: Ben Martin (SBDC Advisor) and Attorney who loves helping new and small businesses, survive and thrive. With over 20 years…
Find out more »WEBINAR Biz Basics: How to Start Your Business Financials in Excel
Overcome your fear of starting with an empty Excel spreadsheet and become proficient to create your own Profit and Loss statement for your business. This workshop will cover the basic Excel functions necessary to develop your financials and then build a basic Profit and Loss statement. We will also see how you can download your bank activity and use filters to analyze the data, a powerful tool. Basic computer knowledge is required for this class. Instructor: Andrew Strachan (SBDC Advisor) has…
Find out more »WEBINAR Legal Corner: How to Value a Business
Join our informative webinar on how to value your business, presented by investment banker, financial expert and business advisor Michael DeDonato J.D., M.B.A. Why Attend: Learn the 10 essential reasons to value your business, including exit strategy planning, buy/sell agreements, and securing funding Discover the 11-step process for accurately valuing your business Understand key financial metrics like Seller’s Discretionary Earnings (SDE) and EBITDA, and when to use each Get insights from an experienced investment banker who has helped numerous business owners sell…
Find out more »WEBINAR Fast Track Start-Up Crash Course 3-day Series
Take our 3-day Fast Track “bootcamp” program. This course was developed by industry professionals to provide you the basic tools you need to start your business. This is ideal for prospective businesses with little to no time but a willingness and desire to learn the language of business, determine whether starting a business makes sense and if so, specific steps to start the business. The purpose of this course is to provide an overview only. If you need additional detail or class instruction,…
Find out more »WEBINAR Money Matters: Angel Investment 101 for Start-Ups
Funding and financing your business are extremely important. One of the options that comes up is angel investment. What does angel investment mean? How often does it happen? Is your business a candidate? What steps to take? What do you need? Webinar presenter Tim Berry has been on both sides of this table. He successfully raised investment for his business. And he has been an angel investor for more than a decade. In this webinar, Tim answers key questions…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR How to do an HR Audit
This training is designed to assist California small business owners audit their in-house HR files, HR processes, especially with all of the new HR laws that came into reality in January 2025. Instructor: Sara Nicholson (SBDC Advisor) who brings over 25 years of HR experience, helping small business owners find solutions to their human resources needs. REGISTER NOW
Find out more »WEBINAR Money Matters: How to Finance Your Business
This workshop will provide an overview of available options for financing your business. Equity and debt options as well as crowd funding and the process for raising capital from friends and family will be discussed. Details on what you need to know to apply for a business loan, as well the required documents and paperwork needed for the application process will be provided. The various types of financial institutions and which institutions are currently loaning money and what you will…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR Writing a Solid Press Release
You’ve got a hot new product or service that you would like your prospective customers to know about. Or maybe, there has been a problem at your business that is attracting media attention. Whatever, the circumstance, knowing how to prepare a professional press release is a valuable skill for any business owner. In this webinar, we will examine what the media is looking for in a good press release. This a a hands-on workshop where participants will learn the parts of a press release and how to attract the attention of media…
Find out more »WEBINAR HR Basics and Preparing your Business for Employees
This critical HR training will guide you through the basics of what HR is and how to prepare your business for employees before you hire them. Learning these steps will help protect your business from unintended risks and provide you valuable California based HR knowledge and best practices. Instructor: Sara Nicholson (SBDC Advisor) brings over 25 years of HR experience, helping small business owners find solutions to their human resources needs. REGISTER NOW
Find out more »IN PERSON EVENT: Biz Basics – What Business Should I Start?
Thinking of starting a business, but not sure what kind? You’re not alone. Many aspiring entrepreneurs are fueled by passion and the dream of being their own boss—but often lack clarity on the type of business that truly fits their strengths, lifestyle goals, and market realities. In this interactive 2-hour workshop, you’ll learn how to: Clarify your personal motivations and entrepreneurial strengths Explore and compare different business models Evaluate your business ideas with practical tools Identify the type of business…
Find out more »WEBINAR AI for Social Media: An Intro to Best Practices for Integrating AI into Real World Content
This workshop will define the basics of Artificial Intelligence (AI) through the lens of ChatGPT. What is AI? What is ChatGPT? Should ChatGPT be used in your social media strategies? We'll discuss how to use ChatGPT as a tool to create, visualize and strategize content for social media. Instructor: Chérmelle Edwards (SBDC Advisor) REGISTER NOW
Find out more »WEBINAR Transition from Handyman to Construction Company Owner!
Ready to Level Up Your Career? Join Us for a Free, Informative Presentation! What You'll Learn: - Transform your skills from handyman to business owner! - Steps to obtain a contractor’s license hassle-free. - Launching your very own Construction business. Who Should Attend: - Handymen/Handywomen looking to elevate their careers. - Individuals interested in starting their own Construction company. - People eager to learn the basics of the trade and business. Don’t miss out on this valuable opportunity! Your Journey…
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