Assisting Clients in the
Greater South Bay
310.225.8277
hosted by: El Camino College SBDC

All LA SBDC workshops are currently being offered online only.

Due to the COVID-19 Safer-at-Home restrictions, all LA SBDC workshops are being rescheduled or offered online only. If you’ve registered for a workshop, please check your email or the calendar listing for the latest updates.

If your business is affected by COVID-19, view the LA SBDC COVID-19 Response Guide here.

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August 2020

WEBINAR: LinkedIn for Business

Aug 13 @ 2:00 pm - 3:30 pm
Webinar CA
Free

Social Media Gurus say, LinkedIn is THE Platform of 2020. It is the platform for Business to Business business development. You can connect with C-Suite Executives that you may not be able to connect with on any other platform. If you use it strategically you can build your sales funnel without ever leaving your office. During this course: -Identify your best targets. -Fill your pipeline with quality prospects. -Get more customers using LinkedIn. -Book more appointments from networking. -Easily obtain…

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WEBINAR: Branding in Covid-19 Era

Aug 13 @ 3:30 pm - 5:30 pm
Webinar CA
Free

For this class we will focus on the concept of branding and highlight the various brand components. From here we will highlight well know industry leaders and niche players alike in respect to their COVID-19 response for their company, consumers and community at large. We will focus on the perceived value creating by their overall approach and its future impact on consumer behavior and employee loyalty. Additionally, we will review key brand leaders who were born during past recessions and the great depression.…

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WEBINAR: Social Media in time of Covid-19

Aug 18 @ 2:00 pm - 3:30 pm
Webinar CA
Free

We all know we have to be on Social Media but how do we create a Social Media strategy given recent events, taking into account all that’s happening in the world?  This comprehensive webinar will help you focus your energy and efforts on platforms that will connect you with current customers and new leads. You will discover: – How to pivot your business from in person to online - How to clarify Social Media marketing goals. – How to structure…

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WEBINAR: Customer Experience Is Key for New Normal

Aug 20 @ 10:00 am - 12:00 pm
Webinar CA
Free

We live in an experience economy and its fundamentally changing how companies go to market, influence their buyers, and engage people throughout the customer journey. Customer Experience (CX) is more than just a company’s brand—it is the complete experience with you & your company. In this class—we will explain the customer experience concept and why it is one of the top initiatives for 2020.  We will identify/describe key components of CX needed for making CX the epicenter of a company’s DNA.…

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WEBINAR: Website 101: How to Plan Your New Website

Aug 20 @ 1:00 pm - 3:00 pm
Webinar CA
Free

This workshop is a starter course for business owners looking to build their first website. We will discuss what makes a good website and look at some things to consider before making an investment in one. We will compare and contrast the various options available in the marketplace for building a website, and cover the basics of search engine optimization, analytics and website security. PLEASE NOTE: If you check in more than 5 minutes late, you will not receive credit for…

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WEBINAR: Instagram for Sales

Aug 25 @ 2:00 pm - 3:30 pm
Webinar CA
Free

We all know a picture says a thousand words well, a video says, 10,000 and a live video has infinite possibilities. Look at DJ DNICE Quarantine Live where he went from 80k to over 1 million and landed a brand partnership with Michelle Obama. Results may vary but when you learn to master this tool on Instagram you can position your business and brand for increased sales. -How to start an Instagram Live -How to write a script for your…

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WEBINAR: Marketing 101

Aug 27 @ 10:00 am - 12:00 pm
Webinar CA
Free

Understanding the basics of marketing is vital to the success of your business. This workshop provides an overview of the principles of marketing and how to develop a marketing plan aimed at the needs and desires of your target market. PLEASE NOTE: If you check in more than 5 minutes late, you will not receive credit for attending because attendance will have already been taken by one of the admin staff. The presenter is unable to go back and verify who…

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September 2020

WEBINAR: Making Facebook Ads Work For You

Sep 9 @ 3:00 pm - 5:00 pm
Webinar CA
Free

This workshop will go over the ins and outs of using Facebook Ads to attract new customers. Whether you’re brand new or have tried Facebook Ads before, this training will give you the insight to stand out from your competitors and get more from your advertising budget. In this workshop you will discover: -The difference between a Facebook Ad and Boosting a Facebook Post -The basics of setting up a Facebook Ad -The strategy behind setting up a Facebook Ad -The entire…

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