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January 2022

E-Smarts: Get More Free Traffic to Your Website with These Simple SEO Techniques

Jan 11, 2022 @ 10:00 am - 12:00 pm
Free

Is your website getting all of the traffic it should be? Is it pulling in leads and sales? If not, your target audience may not be able to find you. Google search drives the majority of traffic on the internet. Learn the basics of search engine optimization (SEO) and start growing your search presence organically, using tried and true methods that are 100% free! You will Learn: • The difference between on-site and off-site SEO • How to optimize your…

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WEBINAR Jumpstart Your 2022 Marketing Plan – Get My FREE Checklist

Jan 12, 2022 @ 1:00 pm - 2:00 pm
Free

What will you do differently to market your business more effectively in 2022? This workshop will help you plan your 2022 marketing goals and how to reach them using my checklist to target your market with the right digital marketing tools to get more action. We'll brainstorm using my checklist to jumpstart your marketing to grow your business or organization faster in 2022! Attendees of This Presentation Will Learn: • What's working & what's not in marketing for 2022. • Use my…

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WEBINAR Biz Basics: Marketing 101

Jan 13, 2022 @ 10:00 am - 12:00 pm
Free

Understanding the basics of marketing is vital to the success of your business. This workshop provides an overview of the principles of marketing and how to develop a marketing plan aimed at the needs and desires of your target market. Instructor: Debbie Goldfarb REGISTER NOW

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WEBINAR Social Media Solutions: How to Create a Content Calendar for 2022

Jan 18, 2022 @ 2:00 pm - 4:00 pm
Free

Do you struggle to come up with relevant content worth posting? Do you want to go from “likes” to sales online? The first thing is to develop a strategy that is going to attract your ideal client. Having a solid content calendar is highly recommended so you can accomplish this. It will result in your being organized in the scheduling of your output and increase your ability to capitalize on all the holidays, events and sales opportunities available to you.…

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WEBINAR – Creating a Public Relations Plan to Promote Your Small Business

Jan 26, 2022 @ 1:00 pm - 2:30 pm
Free

Publicizing your business is one of the most important steps a small business owner can take. Letting prospective customers/clients know about your business while building relationships with them is essential for growth and stability. In this hands-on workshop, participants will learn the fundamentals of launching a publicity campaign. They will consider case studies and be guided step-by-step through the process of creating their own publicity campaign. REGISTER HERE

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WEBINAR E-Smarts: Digital Marketing Automation – Leverage your Business Growth

Jan 26, 2022 @ 3:00 pm - 5:00 pm
Free

This workshop will go over how you can set up an automated Digital Marketing system to grow your business by leveraging your time using systems. Regardless of your business, you will learn how to take advantage of automation to beat your competitors and free up your valuable time.   In this workshop you will discover: • How to find and attract potential customers • How to take interested leads and turn them into paying customers • How to increase the lifetime value…

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February 2022

WEBINAR Win the Inbox Battle – Email Marketing Latest Action Tools!

Feb 9, 2022 @ 1:00 pm - 2:00 pm
Free

Are your Email Marketing efforts paying off? Are your subscribers unsubscribing? Or are they engaging and converting? Email open rates have changed.  2022 email marketers need to learn the latest tools to motivate opens and engagement.  Learn proven strategies to help your message rise above a noisy inbox and get results today.  Liz Harsch will reveal her 10 Top Tips to achieve the best results in 2022. Plus see the latest in Constant Contact Advanced Features to save time and…

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WEBINAR SERIES WEBSITE E-SMARTS

Feb 10, 2022 @ 1:00 pm - 3:00 pm
Free

This workshop is a starter course for business owners looking to build their first website. We will discuss what makes a good website and look at some things to consider before making an investment in one. We will compare and contrast the various options available in the marketplace for building a website, and cover the basics of search engine optimization, analytics and website security. Instructor: Omari Valentine REGISTER NOW

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WEBINAR Social Media Solutions: YouTube for Sales In Time of Covid 19

Feb 15, 2022 @ 10:00 am - 11:30 am

Youtube is the second largest search engine after Google. When you learn to use it you can come in search on both Google and youtube without spending money on ADS. IF you are not using GOOGLE you are literally leaving money on the table. In this interactive webinar/training you will: • Understanding Youtube as a Social Media Marketing platform and a search engine • What content should you put on YOUTUBE to come up in GOOGLE SEARCH • 3 ways…

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WEBINAR Social Media Solutions: LinkedIn

Feb 22, 2022 @ 10:00 am - 11:30 am
Free

LINKEDIN was bought by Microsoft and is here in space. It is THE platform to use for B2B - Business to Business sales development. You are able to communicate with high-level C-Suite Executives that you may not be able to connect with on any other platform. If you use it strategically you can build your sales funnel without ever leaving your office. During this course you will learn: • How to set up your business and personal profile • How…

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WEBINAR Dominating Your Local Market Online

Feb 23, 2022 @ 3:00 pm - 5:00 pm
Free

This workshop will go over proven strategies for using internet marketing and social media to get more customers and keep them. No matter if you are a large company or a one-person shop this training will give you the tools you need to prosper online. In this workshop you will discover: • How to guarantee you get found online • 4 Data Companies that determine your Google ranking – that you never even knew existed • Techniques to have your customers telling everyone…

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March 2022

WEBINAR Unlock Your Sales Potential – Sales Strategies That Work!

Mar 9, 2022 @ 1:00 pm - 2:00 pm
Free

How are you planning to grow your sales, donors or members in 2022? Does your business struggle with converting your ideas, products and services into stronger sales results? Learn how to unlock your sales or your fundraising to exceed your goals! Get 10 tips on overcoming sales and fundraising hurdles to help your team reach new record-breaking success. Increase your potential using smarter strategies to thrive and expand your income goals in 2022!  You will learn how to: Set your sales goals and…

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WEBINAR E-Commerce Series: How to Sell Online

Mar 10, 2022 @ 1:00 pm - 3:00 pm
|Recurring Event (See all)

An event every week that begins at 1:00 pm on Thursday, repeating until Mar 17, 2022

Free

How to Sell Online – Part 1   03/10/2022 Selling things online in many ways mirrors selling in person. Learning the basics of eCommerce can help you make right decisions while setting up your own online store. In the first webinar of the series, we will discuss the options faced by new store owners and how to choose the right fit for your business goals. We will look at the initial steps needed to launch a store and put yourself in…

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WEBINAR Social Media for Sales 2-Part Series

Mar 22, 2022 @ 10:00 am - 11:30 am
|Recurring Event (See all)

One event on Mar 29, 2022 at 10:00 am

Free

Part One-March 22nd With COVID-19 and the pandemic, we know now more than ever we need to have our brand visible and active online. Many small business owners are posting online but not seeing sales. Here is how to remedy that.   Part One March 22nd During this interactive webinar you will discover: • How to shift your perception of sales to love it • What income-producing activities can you focus on • The 5 P’s of Marketing applied to…

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WEBINAR E-Smarts: Making Facebook Ads Work For You

Mar 23, 2022 @ 3:00 pm - 5:00 pm
Free

This workshop will uncover the mysteries of using Facebook Ads to grow your business. Regardless of your experience in Facebook Ads, this training will teach you how to set up your campaigns for success and get more from your advertising budget. In this workshop you will learn: • If you're running your Facebook Ads correctly • The 5 pillars of successful Facebook Ads • The one thing that may be holding back your Facebook Ads • Why a marketing funnel is essential in…

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April 2022

WEBINAR Social Media Solutions: Instagram Reels

Apr 12, 2022 @ 10:00 am - 11:30 am
Free

Instagram’s take on the ever-popular TikTok (and other new tools like Byte and Triller), Instagram Reels is a completely new format on Instagram that allows you to record and edit multiple 15-60 second videos set to popular songs. • How do Instagram Reels work to grow your small business • How to use the features of Instagram Reels to select the music, speed, and filters • How to shoot your video in storyboards to increase sales • How your reels…

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WEBINAR Win the Inbox Battle – Email Marketing 2022 Latest Action Tools!

Apr 13, 2022 @ 1:00 pm - 2:00 pm
Free

Are your Email Marketing efforts paying off? Are your subscribers unsubscribing? Or are they engaging and converting? Email open rates have changed.  2022 email marketers need to learn the latest tools to motivate opens and engagement. Learn proven strategies to help your message rise above a noisy inbox and get results today. Liz Harsch will reveal her 10 Top Tips to achieve the best results in 2022. Plus see the latest in Constant Contact Advanced Features to save time and get…

Find out more »

WEBINAR E-Smarts: How to Use Technology to Adapt Your Business and Reach New Customers

Apr 14, 2022 @ 1:00 pm - 3:00 pm
Free

As consumers get younger and more tech-savvy, businesses need to pivot to find and appeal to new customers. We will investigate the strategies used by successful companies, and look at the various areas that you can adapt your business in the Digital Age. Keeping up with the times is vitally important to keep your edge in a competitive marketplace.   You will learn how to use technology to: • Find new customers • Improve your customer communications • Get more…

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WEBINAR E-Smarts: Digital Marketing Automation – Leverage your Business Growth

Apr 20, 2022 @ 3:00 pm - 5:00 pm
Free

This workshop will go over how you can set up an automated Digital Marketing system to grow your business by leverage your time using systems. Regardless of your business, you will learn how to take advantage of automation to beat your competitors and free up your valuable time. In this workshop you will discover: • How to find and attract potential customers • How to take interested leads and turn them into paying customers • How to increase the lifetime value of…

Find out more »

WEBINAR E-Smarts: Get More Free Traffic to Your Website with These Simple SEO Techniques

Apr 28, 2022 @ 1:00 pm - 3:00 pm
Free

Is your website getting all of the traffic it should be? Is it pulling in leads and sales? If not, your target audience may not be able to find you. Google search drives the majority of traffic on the internet. Learn the basics of search engine optimization (SEO) and start growing your search presence organically, using tried and true methods that are 100% free! You will Learn: • The difference between on-site and off-site SEO • How to optimize your…

Find out more »

May 2022

WEBINAR Drip Marketing Campaigns-Automate & Maximize Your Lists

May 11, 2022 @ 1:00 pm - 2:00 pm
Free

This year, it's mandatory to market smarter by targeting customers using drip marketing campaigns to  maximize your impact and identify your next best customer. Learn how to automate your follow-up and bring more customers to your website, shopping cart or donation page. Get my 10 Tips to segment your marketing lists and customize content for easy marketing automation. We'll target your Emails, tag key list properties and provide social media tools and post tips to deliver better results. I'll share…

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WEBINAR Website E-Smarts Series

May 12, 2022 @ 1:00 pm - May 26, 2022 @ 3:00 pm
Free

5/12/2022 - Website 101 How to Plan Your New Website: This workshop is a starter course for business owners looking to build their first website. We will discuss what makes a good website and look at some things to consider before making an investment in one. We will compare and contrast the various options available in the marketplace for building a website, and cover the basics of search engine optimization, analytics and website security.   5/19/2022 - Website 102 Usability Design…

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WEBINAR Social Media Trends for 2022

May 17, 2022 @ 2:00 pm - 4:00 pm
Free

Social Media is constantly changing and as a busy small business owner, it is hard to keep up with Instagram Reels, Tik Tok, YouTube Shorts, and now audio rooms. Should I podcast? Should I start a YouTube channel? Not to worry our own in-house, Social media goddess, Deborah Deras, attended the Social Media Examiner conference and has updates for you about where you should spend your time to get a return on investment. She will share in this interactive dialogue:…

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WEBINAR E-Smarts: Dominating Your Local Market Online

May 18, 2022 @ 3:00 pm - 5:00 pm
Free

This workshop will go over proven strategies for using internet marketing and social media to get more customers and keep them. No matter if you are a large company or a one-person shop this training will give you the tools you need to prosper online. In this workshop you will discover: • How to guarantee you get found online • 4 Data Companies that determine your Google ranking – that you never even knew existed • Techniques to have your customers telling everyone…

Find out more »

WEBINAR Biz Basics: Marketing 101

May 26, 2022 @ 10:00 am - 12:00 pm
Free

Understanding the basics of marketing is vital for the successful launch and growth of any business. Marketing is the discipline where you learn how to create & maintain demand, relevance, reputation, competitive positioning, and more. Marketing is integral in all facets of launching, growing, and maintaining your business in the short and long term. Marketing provides unique insights and direction to develop a product/service, identify/reach your target market, create compelling content, engage/inform customers and establish brand relevance. During this class, we will introduce the concepts…

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