Events Search and Views Navigation
May 2022
WEBINAR How to Increase Profitability
Do you know the numbers that matter for your business? In this workshop, learn how to review your profit and loss and balance sheet and how to compare your business performance with industry competitors. In conjunction with your advisor, you will be able to access reports customized for your business that shows where you are excelling and where improvement is needed in the company’s profitability. You will also see how to quickly and easily create an online pitch or business plan…
Find out more »WEBINAR Biz Basics: Marketing 101
Understanding the basics of marketing is vital for the successful launch and growth of any business. Marketing is the discipline where you learn how to create & maintain demand, relevance, reputation, competitive positioning, and more. Marketing is integral in all facets of launching, growing, and maintaining your business in the short and long term. Marketing provides unique insights and direction to develop a product/service, identify/reach your target market, create compelling content, engage/inform customers and establish brand relevance. During this class, we will introduce the concepts…
Find out more »WEBINAR Biz Basics: How to go from Handyman to Construction
Join us for this insightful presentation to gain knowledge on how you can go from Handyman to starting a Construction company. This essential workshop is for any individual who is looking to obtain a contractor’s license and start a Construction business. Presented by our advisor, Michael Williams who has 30 years of experience helping people pass the CSLB exam. Topics we will cover: Business Organization Business Finances Employment Requirements Bonds, Insurance, and Liens Contract Requirements and Execution Licensing Requirements Safety…
Find out more »WEBINAR Social Media Q&A in time of Covid 19
Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Southbay SBDC for our Live interactive Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including: How to create content Where to post How to schedule posts…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »June 2022
Biz Basics: How to Estimate Startup Costs & Cash Flow
How much will it cost to start your business? What are the different categories of costs I need to be concerned about? Financial preparation is key so that you can plan ahead in starting your new venture. Topics include: • Steps needed to calculate start-up expenses • Calculating the first 90 days projected monthly costs • Ongoing expenses • Conducting a margin analysis and a break-even analysis • Initial cash flow projection will be reviewed and presented in this hands-on…
Find out more »WEBINAR SERIES- Crowdfunding the Newest Way For Startups and Entrepreneurs to Raise Capital
In the past, when someone wanted to fund something — be it a project, a company, or anything that required capital to start — there were a few ways to raise money. They could take on debt from a loan. They could raise money from friends, family members, and angel or VC investors. They could even take the "bootstrapping" route and scrounge up as much money as possible to fund the project themselves. In the late 2000s, a fourth option…
Find out more »WEBINAR 6 Month Marketing Check Up-Free Checklist!
Half of 2022 is almost over. Are your ready for your 6 month marketing check-up? A lot has changed over the last year. To implement the most effective marketing plan, it's time to revisit your goals and identify where you are successful and where you are not. Find out how to increase your sales, promote your products & services, and maximize your impact within budget. Review my Marketing Checklist to incorporate new ideas and update your digital marketing knowledge. Don't repeat past errors…
Find out more »WEBINAR Using Video to Promote Your Business
What are some smart ways to use video and other images to increase your chances of selling your goods or services? What are some best practices for video production and on-camera presentation? Is video already part of your public relations plan? In this webinar we will explore some simple, but effective ways to use video to attract customers and promote your business. Instructor: Saida Pagan REGISTER NOW
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR A CALL to Action for Small Business CALSAVERS is here (Deadline is fast Approaching)
All small businesses with 5 or more employees must register with Cal Savers before June 30th or face fines. An important deadline is on the horizon for California business owners. Employers with five or more employees are required to have a retirement plan in place for workers - either through a private-market option, like a 401(k), or through the state-run CalSavers program by June 30, 2022. Presented by our advisor, Michael Williams who has 30 years of experience helping people pass the…
Find out more »WEBINAR Legal Corner: STOP THE MADNESS – Getting Control of Time & Organizing Your Business
This workshop will familiarize the Small Business owner with techniques to identify problem areas and ways to relieve and/or eliminate them! Learn how you can have a life and a successful business at the same time. Join Attorney Ben Martin who loves helping new and small businesses, survive and thrive. With over 20 years of experience working for SBDCs, Non-profit Entrepreneurship Programs, and Pro Bono service to people wanting to build their futures. Ben has a reputation for advice that gives…
Find out more »WEBINAR Money Matters: How to Finance Your Business
This workshop will provide an overview of available options for financing your business. Equity and debt options as well as crowdfunding and the process for raising capital from friends and family will be discussed. Details on what you need to know to apply for a business loan, as well the required documents and paperwork needed for the application process will be provided. The various types of financial institutions and which institutions are currently loaning money and what you will need to…
Find out more »WEBINAR Legal Corner: How To Set Up & Register Your Business
This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits • Resale…
Find out more »WEBINAR QUICKBOOKS ONLINE SERIES
6/9/2022 - SETTING UP QBO: Topics covered are choosing from the different QBO versions, new company setup, customizing settings, setting up customers, and vendors, chart of accounts, product and service items, setting up bank feeds, bank rules, and bank reconciliation. 6/16/2022 - QBO SALES & EXPENSES: Topics covered are creating sales receipts, and invoices, receiving customer payments, setting up purchase orders, billing, accounts payable, printing checks, mobile invoicing, receipts, and sales and expense reports. 6/23/2022 - TIME TRACKING, PAYROLL & JOB COSTING: Topics…
Find out more »WEBINAR Money Matters: Angel Investment 101 for Start-Ups
Funding and financing your business are extremely important. One of the options that comes up is angel investment. What does angel investment mean? How often does it happen? Is your business a candidate? What steps to take? What do you need? Webinar presenter Tim Berry has been on both sides of this table. He successfully raised investment for his business. And he has been an angel investor for more than a decade. In this webinar, Tim answers key questions you…
Find out more »WEBINAR Biz Basics: Accounting-The Basics of the Language of Business
Accounting is the system of tracking the income, expenses, assets, and liabilities of a business. Owners, managers, bankers, and investors - use accounting terms and concepts to describe the events that make up the "story". This workshop will explain the basics of how to make journal entries including debits and credits, the structure of financial statements, important financial ratios, and, more importantly, how to "account" for the transactions in your business. Instructor: Andrew Strachan REGISTER NOW
Find out more »WEBINAR Social Media Solutions: Making Facebook Ads Work For You
This workshop will uncover the mysteries of using Facebook Ads to grow your business. Regardless of your experience in Facebook Ads, this training will teach you how to set up your campaigns for success and get more from your advertising budget. In this workshop you will learn: • If you're running your Facebook Ads correctly • The 5 pillars of successful Facebook Ads • The one thing that may be holding back your Facebook Ads • Why a marketing funnel is essential in…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR E-Commerce Series: How to Sell Online
How to Sell Online – Part 1 6/16/2022 Selling things online in many ways mirrors selling in person. Learning the basics of eCommerce can help you make right decisions while setting up your own online store. In the first webinar of the series, we will discuss the options faced by new store owners and how to choose the right fit for your business goals. We will look at the initial steps needed to launch a store and put yourself in…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR A CALL to Action for Small Business CALSAVERS is here (Deadline is fast Approaching)
All small businesses with 5 or more employees must register with Cal Savers before June 30th or face fines. An important deadline is on the horizon for California business owners. Employers with five or more employees are required to have a retirement plan in place for workers - either through a private-market option, like a 401(k), or through the state-run CalSavers program by June 30, 2022. Presented by our advisor, Michael Williams who has 30 years of experience helping people…
Find out more »WEBINAR Legal Corner: Leases and Landlords
Some say the three most important factors to consider in Real Estate are “Location, Location, Location…….” This workshop introduces the 4th factor that can make or break a business no matter how good the “location”. What should you watch out for when deciding to ease space for your business? You will get a plain English explanation of the most common commercial lease legal language and small print! This is a great way to learn to deal with the day-to-day legal issues…
Find out more »WEBINAR Biz Basics: How to go from Handyman to Construction
Join us for this insightful presentation to gain knowledge on how you can go from Handyman to starting a Construction company. This essential workshop is for any individual who is looking to obtain a contractor’s license and start a Construction business. Presented by our advisor, Michael Williams who has 30 years of experience helping people pass the CSLB exam. Topics we will cover: • Business Organization • Business Finances • Employment Requirements • Bonds, Insurance, and Liens • Contract Requirements…
Find out more »WEBINAR Biz Basics: Lean Business Planning
Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It's as quick and easy as a few simple bullet point lists lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and…
Find out more »
