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September 2022
WEBINAR Fast Track Start-Up Crash Course Series
Important Note: At the request of our previous class attendees, due to the amount of material we cover, we have expanded Fast Track from 2 classes of 3 hours to 3 classes of 2 hours. This should allow more class participation and overall time to digest the amount of information we will be covering…Also, as requested each class will be broken down into instruction, class discussion and a practicum. With that said: Take our 3-day Fast Track “bootcamp” program. This course…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR Biz Basics: How to Start Your Business Financials in Excel
Overcome your fear of starting with an empty Excel spreadsheet and become proficient to create your own Profit and Loss statement for your business. This workshop will cover the basic Excel functions necessary to develop your financials and then build a basic Profit and Loss statement. We will also see how you can download your bank activity and use filters to analyze the data, a powerful tool. Basic computer knowledge is required for this class. Instructor: Andrew Strachan (SBDC Advisor) REGISTER…
Find out more »WEBINAR Social Media Solutions: Making Facebook Ads Work For You
This workshop will uncover the mysteries of using Facebook Ads to grow your business. Regardless of your experience in Facebook Ads, this training will teach you how to set up your campaigns for success and get more from your advertising budget. In this workshop you will learn: • If you're running your Facebook Ads correctly • The 5 pillars of successful Facebook Ads • The one thing that may be holding back your Facebook Ads • Why a marketing funnel is essential in…
Find out more »WEBINAR Wave Accounting for Startups and Service Businesses
Keeping track of your business income and expenses is crucial to the financial health of your company. Fortunately, it doesn’t have to be complicated! This webinar will cover how to use Wave, a free online accounting software program to help keep you on track. Wave is designed for small business owners. No jargon, just an easy accounting software for small businesses that makes sense. This webinar is not for companies with inventory. Instructor: Maureen Thielen REGISTER NOW
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR Creating a Personalized Media List and Contacting the Media
A customized media list is a must-have tool for successful business owners. In any given year, there are usually several opportunities to contact the media with the goal of getting positive coverage of your product or service. Compiling such a list requires an investment of time and effort–but the results are well worth the hard work. In this workshop, you will learn best practices for putting together a media list, contacting the media, and developing a lasting relationship with media organizations. Instructor: Saida…
Find out more »WEBINAR Biz Basics: Lean Business Planning
Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It's as quick and easy as a few simple bullet point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and ease…
Find out more »WEBINAR Legal Corner: How To Set Up & Register Your Business
This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits • Resale…
Find out more »WEBINAR How to Increase Profitability
Do you know what to do to increase the profitability of your business? In this workshop, learn the 5 ways to improve profitability. Learn how to review your company's financials and compare your business performance with industry competitors. In conjunction with your advisor, you will be able to access reports customized for your business that shows where you are excelling and where improvement is needed. You will also see how to quickly and easily create an online pitch or business plan to present to…
Find out more »WEBINAR Biz Basics: How to go from Handyman to Construction
Join us for this insightful presentation to gain knowledge on how you can go from Handyman to starting a Construction company. This essential workshop is for any individual who is looking to obtain a contractor’s license and start a Construction business. Presented by our advisor, Michael Williams who has 30 years of experience helping people pass the CSLB exam. Topics we will cover: • Business Organization • Business Finances • Employment Requirements • Bonds, Insurance, and Liens • Contract Requirements…
Find out more »October 2022
WEBINAR Orientation: What the SBDC Can Do for You
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the lifeblood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing, pre-venture…
Find out more »WEBINAR Social Media Sells: Facebook Ads, Instagram, Pinterest & More!
Social Media Marketing sells products and services and helps non-profits while enhancing your brand and PR. The key is to combine organic posts, social selling and paid advertising that targets past customers and prospects similar to them. Find out the demographics of popular social media platforms for selling and the latest strategy to achieve your marketing goals. Let's strategize to achieve your marketing goals for your business or non-profit. Did you know that sales teams that use social selling achieve higher…
Find out more »WEBINAR E-Smarts: Get More Free Traffic to Your Website with These Simple SEO Techniques
Is your website getting all of the traffic it should be? Is it pulling in leads and sales? If not, your target audience may not be able to find you. Google search drives the majority of traffic on the internet. Learn the basics of search engine optimization (SEO) and start growing your search presence organically, using tried and true methods that are 100% free! You will Learn: • The difference between on-site and off-site SEO • How to optimize your…
Find out more »WEBINAR Taking Charge of Your Career through Franchise & Business Ownership
Are you looking to get into business ownership but don’t know where to start? Discover what type of business could leverage your professional acumen and have a team to support you build a successful company. During our webinar learn what type of businesses excelled through Covid and are Recession Resistant. Additional topics we will be covering: • Buying into a Franchise & Running your New Business • The Surprisingly low upfront cost • The different types of Franchise Models •…
Find out more »WEBINAR Money Matters: Angel Investment 101 for Start-Ups
Funding and financing your business are extremely important. One of the options that comes up is angel investment. What does angel investment mean? How often does it happen? Is your business a candidate? What steps to take? What do you need? Webinar presenter Tim Berry has been on both sides of this table. He successfully raised investment for his business. And he has been an angel investor for more than a decade. In this webinar, Tim answers key questions you…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the lifeblood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing, pre-venture…
Find out more »WEBINAR How to Increase Profitability
Do you know what to do to increase the profitability of your business? In this workshop, learn the 5 ways to improve profitability. Learn how to review your company's financials and compare your business performance with industry competitors. In conjunction with your advisor, you will be able to access reports customized for your business that shows where you are excelling and where improvement is needed. You will also see how to quickly and easily create an online pitch or business…
Find out more »Small Business Seminar Series at Kinecta (In Person)
This free, three-part series consists of classes taught by El Camino SBDC small business advisors Larry Johnson and Debbie Goldfarb. Each session consists of networking and light bites followed by a one-hour class. Topics are focused on helping small business owners improve their business IQ through interactive activities. You do not need to attend all three – you can attend the session(s) that are of interest. Network Your Way to Success-Wednesday, October 12, 2022 | 4 – 6 PM Discuss…
Find out more »WEBINAR QUICKBOOKS ONLINE SERIES
10/12/2022 - SETTING UP QBO: Learn how to set up QBO by customizing settings, setting up customers, vendors, chart of accounts, product and service items. Decide which version of QBO works for you. Learn how to set up bank feeds, bank rules and get bank synchronization tips. 10/19/2022 - QBO SALES & EXPENSES: Learn how to customize QBO for your sales and expenses, create sales receipts and invoices, receive customer payments and make payment links. Learn how to correctly enter expenses…
Find out more »WEBINAR Money Matters: How to Finance Your Business
This workshop will provide an overview of available options for financing your business. Equity and debt options as well as crowdfunding and the process for raising capital from friends and family will be discussed. Details on what you need to know to apply for a business loan, as well the required documents and paperwork needed for the application process will be provided. The various types of financial institutions and which institutions are currently loaning money and what you will need…
Find out more »WEBINAR Legal Corner: Having A Life — for Business Owners and Managers
Most people lose sight of their true goals in opening a business. Owning and managing a business is a major life change. But often we stop having a life, we lose connection to family and friends. How do you maintain a balance where you can be an effective owner/manager as well as have a life? If you are a new or established business, learn how to get back on track to having a real life. Be prepared to think and build some solutions for yourself!!!…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the lifeblood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing, pre-venture…
Find out more »WEBINAR Biz Basics: Accounting: The Basics of the Language of Business
Accounting is the system of tracking the income, expenses, assets and liabilities of business. Owners, managers, bankers, investors - use accounting terms and concepts to describe the events that make up the "story". This workshop will explain the basics of how to make journal entries including debits and credits, the structure of financial statements, important financial ratios, and, more importantly, how to "account" for the transactions in your business. Instructor: Andrew Strachan REGISTER NOW
Find out more »WEBINAR E-Smarts: Digital Marketing Automation-Leverage Your Business Growth
This workshop will go over how you can set up an automated Digital Marketing system to grow your business by leverage your time using systems. Regardless of your business, you will learn how to take advantage of automation to beat your competitors and free up your valuable time. In this workshop you will discover: • How to find and attract potential customers • How to take interested leads and turn them into paying customers • How to increase the lifetime value of…
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