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December 2024
WEBINAR Legal Corner: Head Start for 2025. Organize to thrive!
How you start can set up how well the year goes. Success is not from big events. Life is not like the movies. It comes best by steps to get moving, and steps to keep your momentum. These steps are for the days leading up to launching your 2025. Often an hour or less, no cost or no cost, and you don't need anyone else. Good for any owner or business that wants success by working smarter, not harder. Take what you like and leave the rest. We cover:…
Find out more »WEBINAR HR New Hire Onboarding
New Hire Onboarding teaches you the many various mandatory new hire paperwork requirements and processes to successfully bring a new employee into your business in California. Doing it correctly from the beginning minimizes your risk of unintentional violations of the many State and Federal HR mandates. Instructor: Sara Nicholson (SBDC Advisor) REGISTER NOW
Find out more »IN PERSON EVENT- Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR Biz Basics: Lean Business Planning
Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It's as quick and easy as a few simple bullet point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and ease…
Find out more »IN PERSON EVENT Network & Learn Constant Contact 10 Digital Marketing Tools!
Come network and learn at the Southbay SBDC in Hawthone and Constant Contact. Are you time challenged to use digital media effectively? Learn the 10 digital tools you can start using and how they work together to help you grow your business. Get to know other local business owners while we show you how to use these cost effective tools for your business and answer your questions to apply the tools to your challenge. Seating is limited as this is…
Find out more »WEBINAR Legal Corner: How To Set Up & Register Your Business
This in-depth workshop addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits • Resale…
Find out more »WEBINAR Money Matters: How to Finance Your Business
This workshop will provide an overview of available options for financing your business. Equity and debt options as well as crowd funding and the process for raising capital from friends and family will be discussed. Details on what you need to know to apply for a business loan, as well the required documents and paperwork needed for the application process will be provided. The various types of financial institutions and which institutions are currently loaning money and what you will…
Find out more »WEBINAR Wave Accounting for Startups and Service Businesses
Keeping track of your business income and expenses is crucial to the financial health of your company. Fortunately, it doesn’t have to be complicated! This webinar will cover how to use Wave, a free online accounting software program to help keep you on track. Wave is designed for small business owners. No jargon, just an easy accounting software for small business that makes sense. This webinar is not for companies with inventory. Instructor: Maureen Thielen (SBDC Advisor) REGISTER NOW
Find out more »WEBINAR Mastering Storytelling for Community Building and Sales: Facebook vs. LinkedIn
Optimize storytelling for community building and sales on two prominent social media platforms: Facebook and LinkedIn. In this user-friendly overview, we'll explore the unique features of both platforms, compare the benefits of sharing text and image updates, and explore real-life examples of personalities, brands, and companies leveraging these platforms to foster engagement and drive sales. Instructor: Chérmelle Edwards (SBDC Advisor) REGISTER NOW
Find out more »WEBINAR The Basics of Starting a Business
Learn the fundamentals of what it takes to get your business started. We will discuss what it takes to be a successful entrepreneur and the important steps that need to be taken to begin your business. Topics of discussion will include: -What it takes to be an entrepreneur -Legal requirements and different legal types including sole proprietorship (DBA), and LLC and S-Corp, -Building your team of experts, including CPA’s, Atty, Bank, Web and marketing experts and industry mentor -Office…
Find out more »WEBINAR Improve Your Personal Credit for Lending Opportunities
The “Improve Your Personal Credit for Lending Opportunities” workshop is designed to help individuals and business owners understand the factors that affect their credit scores and learn strategies to improve them. Whether you are looking to apply for a personal loan, business loan, or credit line, having a strong credit score can significantly increase your chances of approval and favorable terms. During this workshop, participants will learn about the different credit bureaus and how they calculate credit scores, the common…
Find out more »IN PERSON EVENT E-Smarts: Get More Free Traffic to Your Website with These Simple SEO Techniques
Is your website getting all of the traffic it should be? Is it pulling in leads and sales? If not, your target audience may not be able to find you. Google search drives the majority of traffic on the internet. Learn the basics of search engine optimization (SEO) and start growing your search presence organically, using tried and true methods that are 100% free! You will Learn: The difference between on-site and off-site SEO How to optimize your pages…
Find out more »January 2025
IN PERSON EVENT- Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR Money Matters: Angel Investment 101 for Start-Ups
Funding and financing your business are extremely important. One of the options that comes up is angel investment. What does angel investment mean? How often does it happen? Is your business a candidate? What steps to take? What do you need? Webinar presenter Tim Berry has been on both sides of this table. He successfully raised investment for his business. And he has been an angel investor for more than a decade. In this webinar, Tim answers key questions…
Find out more »WEBINAR Biz Basics: How to Estimate Startup Costs & Cash Flow
How much will it cost to start your business? What are the different categories of costs I need to be concerned about? Financial preparation is key so that you can plan ahead in starting your new venture. Topics include: Steps needed to calculate start-up expenses Calculating the first 90 days projected monthly costs Ongoing expenses Conducting a margin analysis and a break-even analysis Initial cash flow projection will be reviewed and presented in this hands-on session. Instructor: Andrew Strachan (SBDC…
Find out more »WEBINAR Money Matters: How to Finance Your Business
This workshop will provide an overview of available options for financing your business. Equity and debt options as well as crowd funding and the process for raising capital from friends and family will be discussed. Details on what you need to know to apply for a business loan, as well the required documents and paperwork needed for the application process will be provided. The various types of financial institutions and which institutions are currently loaning money and what you will…
Find out more »IN PERSON- How To Begin a Successful Social Media Brand in 2025
In this webinar we'll discuss what Social Media is and is not. We'll define the difference between social media for personal use and business use. We'll discuss today's main platforms including best use cases based upon popular industries. You'll learn how to select the right social platform(s) for your business including what to post (content); how often to post (frequency), and how to turn content into sales (revenue strategies). THIS IS AN IN-PERSON EVENT. REGISTER NOW
Find out more »WEBINAR Legal Corner: Stop the Madness! Getting Control of Time and Organizing Your Business
Kick off 2025 by organizing your business and working smart by using proven techniques to identify challenges. We'll discuss methods to relieve and/or eliminate them! Learn how you can have a life and a successful business at the same time. By getting your business organized, you'll set yourself up for a productive and successful year ahead! Join Attorney Ben Martin who loves helping new and small businesses, survive and thrive. With over 20 years of experience working for SBDCs, Non-profit Entrepreneurship Programs,…
Find out more »WEBINAR Preparing for a New Year-How to do an HR Audit
This training is designed to assist California small business owners audit their in-house HR files, HR processes, and prepare for a new year, especially with all of the new HR laws that are coming into reality on January 1, 2025. Instructor: Sara Nicholson REGISTER NOW
Find out more »WEBINAR Website E-Smarts Series
1/14/2025 - Website 101 How to Plan Your New Website: This workshop is a starter course for business owners looking to build their first website. We will discuss what makes a good website and look at some things to consider before making an investment in one. We will compare and contrast the various options available in the marketplace for building a website, and cover the basics of search engine optimization, analytics and website security. 1/21/2025 - Website 102 Usability Design Basics…
Find out more »WEBINAR Biz Basics: Lean Business Planning
Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It's as quick and easy as a few simple bullet point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and ease…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting and maintaining a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for existing,…
Find out more »WEBINAR Sales Taxes for your Small Business
This webinar will provide answers to your questions about sales taxes. Do you need to charge sales tax, how much should you be charging your customers, how do you apply for a sellers permit, what is a marketplace facilitator, when and how should you pay the California Department of Tax and Fee Administration your sales tax that is owing, how do you complete a sales tax return?… and more During the webinar, the presenter will show attendees how to prepare…
Find out more »WEBINAR Navigating SBIR/STTR (Research & Technology) Grants
The Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) programs provide an opportunity for small businesses to tap into federal funding to conduct research and development on promising new innovations and technologies. With $4 billion available annually, the programs are a source of seed capital for early stage companies. SBIR/STTR funding can also serve as a pathway to equity financing by allowing businesses to demonstrate feasibility of new technologies and move toward commercialization. This webinar will cover…
Find out more »WEBINAR Creating a Public Relations Campaign for Your Business
Publicizing your business is one of the most important steps a small business owner can take. Letting prospective customers/clients know about your business while building relationships with them is essential for growth and stability. In this hands-on workshop, participants will learn the fundamentals of launching a public relations campaign. Attendees will discover the importance of research, planning, identifying their key audiences and developing strategies and tactics. Participants will consider case studies, and be guided step-by-step through the process of creating their own public relations campaign. This is an essential workshop for any small business owner.…
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