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October 2021
WEBINAR Branding in a Covid Recovery Strategy
For this class, we will focus on the concept of branding and highlight the various brand components. From here we will highlight well know industry leaders and niche players alike in respect to their COVID-19 response for their company, consumers, and the community at large. We will focus on the perceived value creating by their overall approach and its future impact on consumer behavior and employee loyalty. Additionally, we will review key brand leaders who were born during past recessions and the…
Find out more »WEBINAR Lean Business Planning
Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It's as quick and easy as a few simple bullet point lists lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and…
Find out more »WEBINAR SBDC Orientation
This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered three-four times per month. Please check our calendar: https://southbaysbdc.org/workshops/. for future dates. Instructor: Larry Johnson REGISTER NOW
Find out more »WEBINAR QuickBooks Sales & Expenses
Topics covered are creating sales receipts, invoices, receiving customer payments, setting up purchase orders, billing, accounts payable, printing checks, mobile invoicing, receipts, sales and expense reports. Instructor: Maureen Thielen REGISTER NOW
Find out more »WEBINAR Dominating Your Local Market Online
This workshop will go over proven strategies for using internet marketing and social media to get more customers and keep them. No matter if you are a large company or a one-person shop this training will give you the tools you need to prosper online. In this workshop you will discover: • How to guarantee you get found online • 4 Data Companies that determine your Google ranking – that you never even knew existed • Techniques to have your customers telling everyone…
Find out more »WEBINAR HR Hot Topics: Employee Benefit Trends Post COVID
In this workshop, we will discuss employee benefits trends for small businesses post-Covid. We will address best practices, resources, and FAQs. In addition, we will provide information about human resources and information. What we will cover: • 2021 employee benefit trends • Employee benefit planning • Evaluate the best vendors and providers • What to expect in 2022 Speakers: Danielle Jenkins REGISTER NOW
Find out more »WEBINAR How to Set-up Up Free & Easy Accounting Software for Start-Ups
Keeping track of your business income and expenses is crucial to the financial health of your company. Fortunately, it doesn’t have to be complicated! This webinar will cover how to use Wave, a free online accounting software program to help keep you on track. Wave is designed for small business owners. No jargon, just an easy accounting software for small businesses that makes sense. Topics discussed will include: • Is Wave right for you? • Setting up your bank accounts • Invoicing…
Find out more »WEBINAR Adapting Your Business for Success in a Digital World
As the needs of your customers shift, so must your business strategy. Gain insights on how to use digital marketing to reinvent your business and grow your customer base without a massive investment. You will learn how to use digital marketing to: • Locate new markets • Leverage business partnerships • Communicate changes to operations • Improve your sales funnel • And more! Instructor: Omari Valentine REGISTER NOW
Find out more »November 2021
WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered three-four times per month. Please check our calendar: for future dates. Instructor: Larry Johnson REGISTER NOW
Find out more »Get More Free Traffic to Your Website with These Simple SEO Techniques
Is your website getting all of the traffic it should be? Is it pulling in leads and sales? If not, your target audience may not be able to Google search drives the majority of traffic on the internet. Learn the basics of search engine optimization (SEO) and start growing your search presence organically, using tried and true methods that are 100% free! You will Learn: • The difference between on-site and off-site SEO • How to optimize your pages to…
Find out more »WEBINAR QBO Training: Time Tracking, Payroll and Job Costing
Topics covered are using time tracking within Quickbooks, setting up & using payroll, preparing & viewing payroll reports, discussion of tax filings and job costing reporting in QBO. Instructor: Maureen Thielen REGISTER NOW
Find out more »WEBINAR How to Start Your Business Financials in Excel
Overcome your fear of starting with an empty Excel spreadsheet and become proficient to create your own Profit and Loss statement for your business. This workshop will cover the basic Excel functions necessary to develop your financials and then build a basic Profit and Loss statement. For maximum learning you may bring your laptop to follow along, but it is not required. Basic computer knowledge is required for this class. Instructor: Andrew Strachan REGISTER NOW
Find out more »WEBINAR How to Set-up Up Free & Easy Accounting Software for Start-Ups
Keeping track of your business income and expenses is crucial to financial health of your company. Fortunately, it doesn’t have to be complicated! This webinar will cover how to use Wave, a free online accounting software program to help keep you on track. Wave is designed for small business owners. No jargon, just an easy accounting software for small business that makes sense. Topics discussed will include: • Is Wave right for you? • Setting up your bank accounts • Invoicing •…
Find out more »WEBINAR SERIES- Crowdfunding the Newest Way For Startups and Entrepreneurs to Raise Capital
Series Overview: In the past, when someone wanted to fund something — be it a project, a company, or anything that required capital to start — there were a few ways to raise money. They could take on debt from a loan. They could raise money from friends, family members, and angel or VC investors. They could even take the "bootstrapping" route and scrounge up as much money as possible to fund the project themselves. In the late 2000s, a…
Find out more »WEBINAR Crisis Communication
When a crisis develops, experience has shown that a strategic, well-thought-out communication plan can make or break a business. In this information-filled, interactive workshop, participants will learn best practices for staying ahead of the story and communicating effectively. Participants will discover what types of crises are most common to their particular industry and be shown how to prepare written and verbal communication that will minimize any negative media coverage once the crisis occurs. Instructor: Saida Pagan REGISTER NOW
Find out more »WEBINAR The Basics of Starting a Business
Learn the fundamentals of what it takes to get your business started. We will discuss what it takes to be a successful entrepreneur and the important steps that need to be taken to begin your business. Topics of discussion will include: • What it takes to be an entrepreneur • Legal requirements and different legal types including sole proprietorship (DBA), LLC and S-Corp, • Building your team of experts, including CPA’s, Atty, Bank, Web and marketing experts, and industry mentor…
Find out more »WEBINAR Angel Investment 101 for Start-Ups
Funding and financing your business are extremely important. One of the options that comes up is angel investment. What does angel investment mean? How often does it happen? Is your business a candidate? What steps to take? What do you need? Webinar presenter Tim Berry has been on both sides of this table. He successfully raised investment for his business. And he has been an angel investor for more than a decade. In this webinar, Tim answers key…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting a successful business will be reviewed. As capital is the lifeblood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for pre-venture and early start-up businesses. Orientation is offered…
Find out more »WEBINAR QBO Training: Reports for your Business
Topics covered are creating standard financial reports, management reports and tax reporting documents in QBO as well as an overview of third-party integrations with QBO (Etsy, Square, PayPal, etc.) Instructor: Maureen Thielen REGISTER NOW
Find out more »WEBINAR Social Media that Sells: Facebook Ads, Instagram, Pinterest & more
What you'll learn: Social Media Marketing sells, especially when you combine organic posts, social selling and paid advertising that targets past customers and prospects similar to them. Find out if you are using the right strategy to achieve your marketing goals as we review the different social media platforms, who uses them in 2021 and how to strategize to achieve your marketing goals for your business or non-profit. Did you know that sales teams that use social media achieve higher…
Find out more »WEBINAR How to Finance Your Business
This workshop will provide an overview of available options for financing your business. Equity and debt options as well as crowd funding and the process for raising capital from friends and family will be discussed. Details on what you need to know to apply for a business loan, as well the required documents and paperwork needed for the application process will be provided. The various types of financial institutions and which institutions are currently loaning money and what you will…
Find out more »WEBINAR How To Set Up & Register Your Business
This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits • Resale…
Find out more »WEBINAR How to go from Handyman to Construction
Join our advisor, Michael Williams for his insightful presentation as he provides the information needed on how you can go from Handyman to starting a construction company. Topics we will cover: • Business Organization & Finances • Employment Requirements • Bonds, Insurance, and Liens • Contract Requirements and Execution • Licensing Requirements • Safety • Public Works REGISTER NOW
Find out more »Instagram Reels for the Holidays in time of Covid 19
Instagram’s take on the ever-popular TikTok (and other new tools like Byte and Triller), Instagram Reels is a completely new format on Instagram that allows you to record and edit multiple 15-60 second videos set to popular songs. • What do Instagram Reels work to grow your small business • How to use the features of Instagram Reels to select the music, speed, and filters • How to shoot your video in storyboards to increase sales • How your reels…
Find out more »WEBINAR Orientation: What the SBDC Can Do for You!
This workshop will provide attendees with information about the program requirements and the different services and training offered by the SBDC. The key fundamentals essential for starting a successful business will be reviewed. As capital is the life blood of any business, your questions concerning capital and how the SBDC can assist in this effort will be addressed. And as a special bonus, the critical reasons why products/services sell will also be discussed. Attendance is required for pre-venture and early…
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