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August 2021

WEBINAR Lean Business Planning

Aug 24, 2021 @ 1:00 pm - 2:30 pm
Free

Lean business planning is not what you think. Not a big formal plan. Not just for startups. Quick and practical tool for managing through a crisis. It's as quick and easy as a few simple bullet-point lists and tables to set down milestones and metrics. Plus powerful tools to manage sales, spending, and cash flow. Make a quick dashboard for getting through a crisis. Join this webinar as Tim Berry, founder of bplans.com and Palo Alto Software, shares the simplicity and ease of…

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WEBINAR SBDC Orientation

Aug 24, 2021 @ 6:00 pm - 7:30 pm
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered three-four times per month. Instructor: Larry Johnson REGISTER NOW

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WEBINAR How to Estimate Startup Costs & Cash Flow in Covid Times

Aug 25, 2021 @ 12:00 pm - 2:00 pm
Free

How much will it cost to start your business? It is important to know this figure so that you can plan ahead in starting your new venture. Topics include: Steps needed to calculate start-up expenses, start-up cost categories, calculating initial costs, calculating the first 90 days projected monthly costs, conducting a break-even analysis, and initial cash flow projection will be reviewed and presented in this hands-on session. Please bring a hand held calculator for your convenience. Instructor: Andrew Strachan REGISTER…

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WEBINAR Adapting Your Business for Success in a Digital World

Aug 26, 2021 @ 1:00 pm - 3:00 pm
Free

As the needs of your customers shift, so must your business strategy. Gain insights on how to use digital marketing to reinvent your business and grow your customer base without a massive investment. You will learn how to use digital marketing to: • Locate new markets • Leverage business partnerships • Communicate changes to operations • Improve your sales funnel • And more! Instructor: Omari Valentine REGISTER NOW

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September 2021

WEBINAR Digital Marketing Automation-Grow your Business on Autopilot

Sep 1, 2021 @ 3:00 pm - 5:00 pm
Free

This workshop will go over how you can set up an automated Digital Marketing system to grow your business on autopilot. If you have a restaurant, a retail business, a service business or an e-commerce business, you will learn how to take advantage of automation to beat your competitors. In this workshop you will discover: • How to double your sales • How to attract potential customers and where you should be looking for them • How to turn those…

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WEBINAR SBDC Orientation

Sep 7, 2021 @ 9:00 am - 10:30 am
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered three-four times per month.  Instructor: Larry Johnson REGISTER NOW

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Employee Retention Credit Workshop

Sep 8, 2021 @ 9:00 am - 10:00 am
Free

During this one-hour webinar, you will learn how to get the employee retention credit for your business. You will learn how to calculate your 2020 and/or your 2021 employee retention credit. You will also learn how to prepare and submit the payroll forms necessary to claim this very valuable credit. This is for companies with employees only. Instructor: Maureen Thielen  REGISTER NOW

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WEBINAR Legal Structure

Sep 8, 2021 @ 6:00 pm - 7:30 pm
Free

One of the first decisions that you will have to make as a business owner is how the company should be structured. Topics include: Permit processes, reviewing how to apply for the permits needed to operate a business, business licensing requirements, and a brief discussion on the implications of legal structures. This decision will have long-term implications, so consult with an accountant and attorney to help you select the form of ownership that is right for you. In making a…

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Seminario Web: Dale Utilidad a tu Sitio Web

Sep 11, 2021 @ 9:00 am - 10:00 am
Free

Hoy en día no solamente es importante tener una presencia en línea con una sitio web profesional sino también asegurarnos de que esa página sea fácil de navegar y que aparezca en el Buscador de Google. Si es que tiene planes de lanzar un sitio web nuevo o mejorar su página existente esta teller le ayudará. Aprenda sobre cómo: • Crear una página web (o optimizar su página existente) con las mejores prácticas en mente. • Registrar su dominio y…

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WEBINAR Website 102: Web Design and SEO Best Practices

Sep 14, 2021 @ 10:00 am - 12:00 pm
Free

Following up Websites 101, we will take a deeper dive into forming a web design strategy by discussing how to structure a website and the importance of sitemaps. We will also discuss on-site and off-site Search Engine Optimization. Finally we touch designing your own website vs hiring a professional web designer, and review web design platforms and hosting options. This workshop explores web strategy concepts and is not a hands-on training.  Instructor: Omari Valentine REGISTER NOW

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WEBINAR Angel Investment 101 for Start-Ups

Sep 14, 2021 @ 1:00 pm - 2:30 pm
Free

Funding and financing your business are extremely important. One of the options that comes up is angel investment. What does angel investment mean? How often does it happen? Is your business a candidate? What steps to take? What do you need? Webinar presenter Tim Berry has been on both sides of this table. He successfully raised investment for his business. And he has been an angel investor for more than a decade. In this webinar, Tim answers key questions you…

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WEBINAR SBDC Orientation

Sep 14, 2021 @ 6:00 pm - 7:30 pm
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered three-four times per month. Instructor: Larry Johnson REGISTER NOW

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WEBINAR Taking Charge of Your Career through Franchise & Business Ownership

Sep 15, 2021 @ 10:00 am - 11:30 am
Free

Are you looking to get into business ownership but don’t know where to start? Discover what type of business could leverage your professional acumen and have a team to support you build a successful company. During our webinar learn what type of businesses excelled through Covid and are Recession Resistant. Additional topics we will be covering: • Buying into a Franchise & Running your New Business • The Surprisingly low upfront cost • The different types of Franchise Models •…

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WEBINAR How to Start Your Business Financials in Excel

Sep 15, 2021 @ 12:00 pm - 2:00 pm
Free

Overcome your fear of starting with an empty Excel spreadsheet and become proficient to create your own Profit and Loss statement for your business. This workshop will cover the basic Excel functions necessary to develop your financials and then build a basic Profit and Loss statement. Basic computer knowledge is required for this class. Instructor: Andrew Strachan  REGISTER NOW

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WEBINAR Financing Your Business

Sep 15, 2021 @ 3:00 pm - 5:00 pm
Free

This class will teach what you need to know to apply for a business loan. Topics include: • What documents and paperwork you will need to use for the application process from major banks • Which banks are currently loaning money and what you will need to qualify • Why a business may need financing • Sources of credit • What you should know about credit. Instructor: Larry Johnson REGISTER NOW

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WEBINAR – Ask an Advisor? Starts, Pivots, Funding & Covid Recovery Q&A

Sep 16, 2021 @ 10:00 am - 11:00 am
Free

We are here to address your concerns regarding business starts, pivots, funding and COVID recovery. Senior business advisors will be on hand to address your queries on strategies, tactics to start fund, pivot and recover. Topics can include: • Disaster funding resources • PPP forgiveness • How to start a new business and thrive in this environment • Marketing pivots to address changes caused by COVID • How to strategically address your market position • Branding • Cash management •…

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WEBINAR The Basics of Starting a Business Post Covid 19

Sep 16, 2021 @ 1:00 pm - 3:00 pm
Free

Learn the fundamentals of what it takes to get your business started. Topics for discussion determining the feasibility of your business, the importance of business planning, understanding financial and licensing requirements and more. Instructor: Charlie Lowe REGISTER NOW

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WEBINAR SBDC Orientation

Sep 21, 2021 @ 9:00 am - 10:30 am
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered three-four times per month. Instructor: Larry Johnson REGISTER NOW

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WEBINAR Digital Marketing In The Era Of Covid-19

Sep 21, 2021 @ 2:00 pm - 4:00 pm
Free

In today’s new world dealing with COVID-19, and staying at home, we literally have a captive audience who is online virtually all of their waking hours. We have to decide which of the various social media marketing & communication platforms are best for our business and that will have a return on investment & not be a time-waster. We also have to be mindful of what is relevant during these times and stay true to our brand values while making…

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WEBINAR Media Training for Small Business

Sep 22, 2021 @ 2:00 pm - 3:00 pm
Free

In this workshop, you will learn what you need to know in order to conduct a successful media interview about your product or service. The media is everywhere nowadays in the form of traditional broadcast and print organizations as well as podcasts, live social media events and "citizen journalists." As a result, misinformation is rampant, and it is important to understand how to get your messages across to your customers in the way you intended. This is an essential workshop for any business…

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Webinar How to Become an Entrepreneur as an Immigrant

Sep 22, 2021 @ 3:00 pm - 5:00 pm
Free

If you are new to the U.S., or maybe have lived here for some time, there has never been more opportunities to become an entrepreneur. Did you know that immigrants are almost twice as likely as the native-born to become entrepreneurs, with the rate of new entrepreneurs being 0.52 percent for immigrants, compared to 0.26 percent for the native-born! Not only do immigrants to the U.S. establish proportionally more businesses than native-born entrepreneurs, their companies are also more likely to succeed.…

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WEBINAR HR Hot Topics: California New Hire Documents

Sep 22, 2021 @ 6:00 pm - 7:00 pm
Free

In this workshop, we will discuss California new hire documents for small businesses. We will address best practices, resources, and FAQs. In addition, we will provide information about human resources and information. What we will cover: • CA new hire documentation • Best practices for storing electronic documents • Sending a document to government agencies • HR technology to manage your e-files Speaker: Danielle Jenkins (SBDC Advisor) REGISTER NOW

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WEBINAR How to Set-up Up Free & Easy Accounting Software for Start-Ups

Sep 23, 2021 @ 9:00 am - 10:00 am
Free

Keeping track of your business income and expenses is crucial to the financial health of your company. Fortunately, it doesn’t have to be complicated! This webinar will cover how to use Wave, a free online accounting software program to help keep you on track. Wave is designed for small business owners. No jargon, just an easy accounting software for small businesses that makes sense. Topics discussed will include: • Is Wave right for you? • Setting up your bank accounts • Invoicing…

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WEBINAR Marketing 101

Sep 23, 2021 @ 10:00 am - 12:00 pm
Free

Understanding the basics of marketing is vital to the success of your business. This workshop provides an overview of the principles of marketing and how to develop a marketing plan aimed at the needs and desires of your target market. Instructor: Debbie Goldfarb REGISTER NOW

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WEBINAR The Basics of Import During Covid 19

Sep 23, 2021 @ 3:00 pm - 5:00 pm
Free

This workshop will provide new-to-import and new-to-market clients with information on getting started in international trade. International trade basics will be provided as we walk through to the four import development stages and are introduced to trade assistance resources on the federal, state and local level. Instructor: Charlie Lowe REGISTER NOW

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