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May 2020

How to Survive AB5 and Independent Contractors (Webinar)

May 19, 2020 @ 11:00 am - 12:00 pm
Free

Are you an independent contractor?  Do you engage independent contractors? Are you confused or unaware of the new law governing the engagement of independent contractors?  To avoid fines and penalties, there are technicalities that are important to understand. Topics will include: -Explanation of the new Independent Contractor law (AB5) -Which businesses, professions and trades are exempt from AB5 -Discussion of the criteria to be an independent contractor -Ramifications for violation of AB5 NOTE: Late admittance is not permitted, please arrive…

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WEBINAR Instagram Stories for Sales Success

May 19, 2020 @ 1:00 pm - 2:15 pm
Free

In 2020, the feed is dead and everyone is paying attention to IG stories, why because they are what people are consuming according to Social Media Examiner because they are the unfiltered authentic version of your brand. People don’t believe manufactured posts they want to like, trust and respect in order to buy from you. - What should you post to your stories and how is that different than the feed - How to create a systematic storyboard that is…

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WEBINAR Dominating Your Local Market Online

May 19, 2020 @ 3:00 pm - 5:00 pm
Free

This workshop will go over proven strategies for using internet marketing and social media to get more customers and keep them. No matter if you are a large company or a one-person shop this training will give you the tools you need to prosper online. In this workshop you will discover: -How to guarantee you get found online -4 Data Companies that determine your Google ranking – that you never even knew existed -Techniques to have your customers telling everyone they know about…

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Accounting: The Basics of the Language of Business (Webinar)

May 20, 2020 @ 12:00 pm - 2:00 pm
Free

Accounting is the system of tracking the income, expenses, assets and liabilities of business. Owners, managers, bankers, investors - use accounting terms and concepts to describe the events that make up the "story". This workshop will explain the basics of how to make journal entries including debits and credits, the structure of financial statements, important financial ratios, and, more importantly, how to "account" for the transactions in your business. Instructor: Andrew Strachan REGISTER NOW

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Business Loans 101 (Webinar)

May 20, 2020 @ 3:00 pm - 5:00 pm
Free

This class will teach what you need to know to apply for a business loan. Topics include: What documents and paperwork you will need to use for the application process from major banks, which banks are currently loaning money and what you will need to qualify, why a business may need financing, sources of credit, and what you should know about credit. Instructor: Larry Johnson REGISTER NOW

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WEBINAR: Branding in the Covid-19 Era

May 21, 2020 @ 10:00 am - 11:30 am
Free

For this class we will focus on the concept of branding and highlight the various brand components.  From here we will highlight well known industry leaders and niche players alike in respect to their COVID-19 response for their company, consumers and community at large.  We will focus on the perceived value creating by their overall approach and its future impact on consumer behavior and employee loyalty. Additionally, we will review key brand leaders who were born during past recessions and the…

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Website 101: How to Plan Your New Webiste (Webinar)

May 21, 2020 @ 1:00 pm - 3:00 pm
Free

This workshop is a starter course for business owners looking to build their first website. We will discuss what makes a good website and look at some things to consider before making an investment in one. We will compare and contrast the various options available in the marketplace for building a website, and cover the basics of search engine optimization, analytics and website security. Instructor: Omari Valentine   REGISTER NOW

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Business Plan Overview (Webinar)

May 21, 2020 @ 3:00 pm - 5:00 pm
Free

Developing a business plan is one of the most valuable activities you can undertake. A good business plan provides a roadmap for success, gives you a sense of control over your future and is essential to attract funding. Business planning might be time consuming and daunting but the good news is you don't have to start with a blank sheet of paper! The Business Plan Overview workshop guides you through the process of creating a solid, well-structured business plan, tailored to…

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WEBINAR COVID-19 INFORMATION FOR SMALL BUSINESSES

May 22, 2020 @ 9:00 am - 10:00 am
Free

The SBDC is providing webinars for the Small Business Community on information as it relates to funding information during the COVID-19 pandemic. We will be discussing the Economic Injury Disaster Loan, Payroll Protection Program, Disaster Bridge Loan, 7a Forgiveness Program, and other funding opportunities for your business. Information is changing and updating daily and we want to make sure Small Business owners are being provided the most up to date factual information as to what is available for funding. The…

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WEBINAR Instagram Live for Sales

May 26, 2020 @ 1:00 pm - 2:15 pm
Free

We all know a picture says a thousand words well, a video says, 10,000 and a live video has infinite possibilities. Look at DJ DNICE Quarantine Live where he went from 80k to over 1 million and landed a brand partnership with Michelle Obama. Results may vary but when you learn to master this tool on Instagram you can position your business and brand for increased sales. -How to start an Instagram Live -How to write a script for your…

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Legal Structure (Webinar)

May 26, 2020 @ 6:00 pm - 8:00 pm
Free

One of the first decisions that you will have to make as a business owner is how the company should be structured. Topics include: Permit processes, reviewing how to apply for the permits needed to operate a business, business licensing requirements, and a brief discussion on the implications of legal structures. This decision will have long-term implications, so consult with an accountant and attorney to help you select the form of ownership that is right for you. In making a…

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SBDC Orientation (Webinar)

May 26, 2020 @ 6:15 pm - 7:45 pm
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered two-three times per month so check the calendar for future dates. NOTE: Late admittance is not permitted, please arrive early. Instructor: Larry Johnson REGISTER NOW

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Webinar: SEO Domination- Is Your Business Ranking on Google Search

May 27, 2020 @ 3:00 pm - 5:00 pm
Free

When you customers and clients are searching for your services online, will they find you? This workshop will go over how you can get your business found online using SEO (Search Engine Optimization). In this workshop you will discover: -The 2 types of SEO you need to optimize to be found online -Just how important your website is for SEO and how to optimize it -The changes you need to make on your website and off your website -How to…

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How to Estimate Start-Up Costs and Cash Flow (Webinar)

May 28, 2020 @ 12:00 pm - 2:00 pm
Free

How much will it cost to start your business? It is important to know this figure so that you can plan ahead in starting your new venture. Topics include: Steps needed to calculate start-up expenses, start-up cost categories, calculating initial costs, calculating the first 90 days projected monthly costs, conducting a break-even analysis, and initial cash flow projection will be reviewed and presented in this hands-on session. Please bring a hand held calculator for your convenience. Instructor: Andrew Strachan REGISTER…

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Marketing 101 (Webinar)

May 28, 2020 @ 3:00 pm - 5:00 pm
Free

Understanding the basics of marketing is vital to the success of your business. This workshop provides an overview of the principles of marketing and how to develop a marketing plan aimed at the needs and desires of your target market. Instructor: Debbie Goldfarb REGISTER NOW

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WEBINAR: COVID-19 INFORMATION FOR SMALL BUSINESSES

May 29, 2020 @ 9:00 am - 10:00 am
Free

The SBDC is providing webinars for the Small Business Community on information as it relates to funding information during the COVID-19 pandemic. We will be discussing the Economic Injury Disaster Loan, Payroll Protection Program, Disaster Bridge Loan, 7a Forgiveness Program, and other funding opportunities for your business. Information is changing and updating daily and we want to make sure Small Business owners are being provided the most up to date factual information as to what is available for funding. The webinar…

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June 2020

WEBINAR: An HR Roadmap To Reopening Your Business

Jun 1, 2020 @ 12:00 pm - 1:00 pm
Free

An HR Roadmap to Reopening Your Business Post COVID-19 At the beginning of 2020, the COVID-19 pandemic caused shutdowns and shelter-in-place orders across the globe. Now, as the U.S. economy slowly starts to reopen, business owners are faced with the challenge of adapting their operations to provide employees a safe, healthy, and compliant workplace to return to. During this webinar, SBDC advisor Danielle Jenkins, will provide you with An HR Roadmap to Reopening your Business, touching upon topics such as…

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WEBINAR: How To Do IGTV

Jun 2, 2020 @ 1:00 pm - 2:15 pm
Free

We all have heard of YouTube but did you know Instagram now you can have your own broadcasting networking on Instagram called IGTV. This is one of the newest features that allows you the ability to create long-form videos. You will learn: -How to set up your IGTV -How to post on IGTV -How to edit it my IGTV -What content to post on IGTC -How to convert to sales -And so much more! PLEASE NOTE: LINK WILL BE EMAILED…

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Webinar: How to Sell Online

Jun 3, 2020 @ 1:00 pm - 2:15 pm
Free

With COVID-19, we know now more than ever we need to have our brand visible and active online. We are posting now on Social Media and in our weekly newsletter but how do we shift from likes to sales. During this webinar you will discover: -How to shift your perception of sales to love it -What income-producing activities can you focus on -The 5 P’s of Marketing applied to online sales success -How to shift the old ways of doing…

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Making Facebook Ads Work For You

Jun 3, 2020 @ 3:00 pm - 5:00 pm
Free

This workshop will go over the ins and outs of using Facebook Ads to attract new customers. Whether you’re brand new or have tried Facebook Ads before, this training will give you the insight to stand out from your competitors and get more from your advertising budget. In this workshop you will discover: -The difference between a Facebook Ad and Boosting a Facebook Post -The basics of setting up a Facebook Ad -The strategy behind setting up a Facebook Ad -The entire…

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WEBINAR: Pitch Perfect 101

Jun 4, 2020 @ 10:00 am - 12:00 pm
Free

Entrepreneurs seeking equity (angel and venture) funding must prepare and submit pitches to potential investors. The vast majority of SBDC clients do not have the experience and presentation skill set to engage investors. This lack of familiarity with the proper preparation of pitches often leads to failed attempts and hard lessons learned. Pitching investors and lenders is one of the greatest challenges facing entrepreneurs seeking to build and expand their businesses. High impact communications about investment derived from the value driven by…

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PPP Forgiveness Informatio

Jun 5, 2020 @ 10:00 am - 11:30 am
Free

Will you be forgiven?  PPP Funding and terms. Now that you have received PPP funding, you may be wondering or confused about PPP loan forgiveness. This workshop provides you with a detailed understanding of how to apply for forgiveness. For those who have not yet applied, you will also learn the terms and conditions for PPP funding. The topics include: -PPP Purpose, overview and terms -The 75/25 Rule -Definitions of Payroll Costs -Definitions of Non Payroll Costs -Covered periods for…

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WEBINAR: An HR Roadmap To Reopening Your Business

Jun 8, 2020 @ 12:00 pm - 1:00 pm
Free

A HR Roadmap to Reopening Your Business Post COVID-19 At the beginning of 2020, the COVID-19 pandemic caused shutdowns and shelter-in-place orders across the globe. Now, as the U.S. economy slowly starts to reopen, business owners are faced with the challenge of adapting their operations to provide employees a safe, healthy, and compliant workplace to return to. During this webinar, SBDC advisor Danielle Jenkins, will provide you with An HR Roadmap to Reopening your Business, touching upon topics such as…

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WEBINAR: SBDC Orientation

Jun 9, 2020 @ 9:00 am - 10:30 am
Free

This workshop will provide attendees with information about the program requirements and the different services and training offered at the center. Attendance is required for pre-venture and early start-up businesses. Orientation is offered two-three times per month so check the calendar for future dates. PLEASE NOTE: LINK WILL BE EMAILED ONE DAY PRIOR TO WORKSHOP. Instructor: Larry Johnson REGISTER NOW

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WEBINAR: The Basics of Starting a Business

Jun 9, 2020 @ 10:45 am - 12:45 pm
Free

Learn the fundamentals of what it takes to get your business started. Topics for discussion determining the feasibility of your business, the importance of business planning, understanding financial and licensing requirements and more. PLEASE NOTE: LINK WILL BE EMAILED ONE DAY PRIOR TO WORKSHOP. Instructor: Charlie Lowe REGISTER NOW

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